Rouven Leuener: Wie Daten und AI den Online-Autohandel verändern
In dieser Episode ist Rouven Leuener zu Gast, Director Product & Data bei AutoScout24. Mit ihm sprechen wir darüber, wie Daten und künstliche Intelligenz heute den Autohandel prägen. Rouven erklärt, warum Daten der Schlüssel sind, um Autos schneller zu verkaufen, und wie Algorithmen dabei helfen, Inserate besser zu bewerten und optimal zu platzieren. Gleichzeitig zeigt er auf, welche emotionalen Faktoren den Autokauf auch in Zukunft bestimmen werden – trotz aller Technologie im Hintergrund.
Wir tauchen ein in die Frage, welche Daten für AutoScout24 besonders wichtig sind, wie die Plattform datenorientiert optimiert wird und was sich in den nächsten Jahren in der Branche verändern wird. Eine spannende Folge für alle, die wissen wollen, wie Technologie den Autohandel smarter macht, ohne dabei den Menschen und seine Emotionen zu vergessen.
Jetzt reinhören und erfahren, wie die Zukunft des Autohandels aussieht.
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