In this captivating episode of "Don't Be A Basic Biscuit," join Harveer Singh and his guest, Luis Omar Figueroa, as they delve into the pivotal role of your reputation and its profound impact on word-of-mouth marketing. They explore strategies for building and maintaining a stellar reputation that naturally leads to increased referrals and client trust. Don’t miss their insightful discussion on practical steps you can take to enhance your visibility and credibility in the market, ensuring your name is the first that comes to mind when real estate is mentioned. Tune in to learn how your reputation can become your most powerful marketing tool!
You can find Omar on his socials @AskLuisOmar on all platforms.
Luis Omar Figueroa, a seasoned commercial real estate broker and direct lender, boasts 15 years of experience in the Tri-State area. With entrepreneurial roots, he transitioned from a residential loan officer to a successful investor in multifamily buildings and fintech companies. As an NYU alumnus, he explored behavioral patterns across social classes through psychology and sociology courses. Omar has launched and exited multiple ventures, joining the real estate industry in 2005 with a mission to educate and assist clients in navigating transactions.As the Chairman of HGRN Holdings, he oversees HGRN Capital, Real Estate, Media, and Investments, championing education as the key to equal opportunities for all communities. At HGRN, he instills a core belief in his team: “When you present value, price is no longer a question.
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