In this episode, we sit down with Borja Cuan, co-founder of FOUR Digital, a performance-driven digital marketing agency helping businesses scale across major ad platforms like Google, Meta, LinkedIn, and more. Borja opens up about the realities of entrepreneurship in a saturated industry and delivers a refreshing dose of honesty: Nothing comes easy.
From the early days of IPOs in the startup world to bootstrapping a successful marketing agency without raising capital, Borja walks us through his journey, revealing lessons on leadership, mindset, and client relationships. He shares candid insights on the importance of enduring pain, managing stress, and why consistency in leadership is tougher than people think.
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