Driving Growth With Grownomics

Driving Growth With Grownomics

Unlock the secrets of small business success with ”Driving Growth with Grownomics.” Join host Adam Nichani as he sits down with Melbourne’s most innovative entrepreneurs and business leaders to uncover the strategies driving their growth. From cutting-edge marketing tactics to overcoming common business challenges, each episode delivers actionable insights to help you scale your business. Whether you’re a startup founder or an established SME owner, this podcast is your weekly dose of inspiration and practical advice. Tune in and discover how to take your business to the next level in Melbourne’s dynamic market. It’s time to drive your growth—the Grownomics way!

Episodes

August 28, 2024 23 mins

In this episode, host Abhishek (Adam) Nichani speaks with Kiran Sood, the driving force behind Deals4Loans, to uncover the strategies that led to her small business's remarkable success in Australia. Kiran shares insights on:

  • The unique value proposition of Deals4Loans
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Hey everyone, Adam Nichani here from Grownomics Digital Marketing Agency. I'm excited to kick off my new video podcast series where I interview small business owners while cruising around in my car. In this first episode, I'm joined by the fantastic Ginni Kocher from RS Global Immigration. We dive deep into how Ginni has grown her migration consultancy business right here in Melbourne, Australia. Trust me, the insights she shares a...

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In this episode of "Grow Your Aussie Business with Grownomics," host Adam Nichani explains the basics of SEO (Search Engine Optimization) and how it can benefit small businesses in Australia. Using the analogy of a wedding venue, Adam illustrates how SEO helps make a website more attractive, credible, and easily discoverable by potential customers.

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In this episode of Grow Your Aussie Business with Grownomics, Adam Nichani shares his insights on the crucial role of having a clear marketing strategy before engaging with a marketing agency. Drawing from his experiences working with various small businesses across different industries, Adam highlights the common challenges faced by business owners who lack a well-defined vision and strategy.

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In this episode of Grow Your Aussie Business with Grownomics, Adam Nichani reveals a game-changing strategy for wedding and function center venue owners looking to increase their bookings. Discover how building strong referral relationships with your vendors can tap into a powerful network of potential clients and take your business to new heights.

Adam shares invaluable...

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I've been there - eyes glazing over yet another bounce rate explainer. But then I grab your attention in the opening seconds of my latest Grownomics episode.

"A 75% bounce rate showed me EXACTLY why my business was stuck," I reveal. Buckle up, because decoding bounce rates is about to get interesting.

In my signature straight-shooting style...

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Host Adam Nichani launches the episode by defining what bounce rate is - the percentage of website visitors who enter and then leave a site without any further engagement. He explains why keeping bounce rates low is crucial for the health of any business's online presence.

Adam then outlines some of the most common reasons he sees for high bounce rates, including confusi...

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Going local with your online marketing can help you tap into customers right in your own backyard. In this episode of Grow Your Aussie Business with Grownomics, we dive into local keyword targeting and how optimizing for geographic terms can get your business found by nearby searchers.

Join host Adam Nichani as he outlines exactly what local SEO is and why having a local...

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As a small business owner, you wear many hats and have limited time. But in today's data-driven world, you can't afford to neglect analytics. The right analytics provide powerful insights to help you make smarter decisions that fuel business growth.

In this podcast, we break down analytics in simple terms for busy small business owners. You'll learn:

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On this episode of Grow Your Aussie Business with Grownomics, host and digital marketing expert Adam Nichani dives deep into how to optimize your Google Business Profile to drive customer discovery and sales for your Australian small business.

We discuss:

  • What a Google Business Profile is and why it’s ess...
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