Season 1 Trailer

You’ve heard it before – many times in fact – that community engagement is important.  That's why we at Esri have created a new podcast to help you learn from experts that are collaborating and engaging their "communities" of people (internally and externally) in really interesting ways.  Check out this trailer to learn more about what's in store for season 1 of "Engagement Matters."

Episode Transcript

(00:00):
What is engagement?

(00:04):
Who should I be trying to engage?
Why does collaboration or engagement matter to the work that I do?
If any of these questions resonate with you, or if you're already an engagement pro looking for new ideas,
then consider this your lucky day because there's a new podcast from Esri called "Engagement Matters."
Join us as we learn from the experts that are powering their projects with engagement.

(00:25):
Now, engaging communities of people - coworkers, customers, constituents, really anyone - can be pretty tough.
We know that it's absolutely essential if you want to make positive change.
Chances are you're already doing engagement and might not even realize it.
Maybe you're trying to encourage people to protect endangered species.
"If you could just imagine seeing this giant eagle standing right there, you know,

(00:48):
the beautiful white head and tail and the bright yellow legs and that piercing gaze.
I mean, if you ever lock eyes with an eagle, you're not going to forget it."
Or maybe you're trying to incorporate equity into the decisions your city makes.
"If we want to help people start incorporating equity in the work that they're doing,
we need to make sure that they have the resources to do that and that they understand how."

(01:11):
Or maybe you're trying to determine who in the community you should focus your efforts on.
"Bikers, equestrians, families, you end up with like 15 different groups.
Those are still not personas.

So we were actually able to drill it down to two types of personas (01:24):
the casual people and the professionals."
No matter how you define your community or what challenges you might be working on,
our guests' insights will inspire you to continually collaborate and engage with the people that your work impacts.
You'll be surprised how much you'll learn and how much positive change you'll be able to affect.

(01:47):
Our first season of "Engagement Matters" starts in just a few weeks,
so subscribe to the podcast to be sure to get all our new episodes.