For Nokuthula “Nox” Magwaza, growth isn’t just business—it’s life itself. As the founder of Bloom Marketing, Bloom Infinite Digital, and Bloom Inside Out, she has spent over two decades helping brands land with cultural relevance while championing women’s advancement and authentic storytelling.
In this EO Ignite 2025 conversation, Knox shares why gratitude is her operating system, how vulnerability unlocks true growth, and why she believes EO is fertile soil for scaling both business and impact. She revisits lessons from her early career at Unilever, explains the seeds-and-soil metaphor that guides her leadership, and highlights how Bloom differentiates itself through purpose-led, human-centered creativity. Her message to fellow leaders: you are a seed—keep blooming.
This episode blends purpose, gratitude, and advocacy, showing how to scale while staying rooted in community and authenticity.
🔗 EO Durban: www.eodurban.co.za
🎙️ Produced by TIM Africa.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.