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July 11, 2024 40 mins

New Episode Alert!

Holden Rouse and Doug Resh are back with another flavor-packed episode of the Food Marketing Mindset podcast! 

In this episode, we dive into the crunchy world of extrusions and inclusions. Our special guest, Kyle Gibson from CII Foods, spills the beans (and the crisps) on how these tiny creative components shape our favorite foods. From irresistible textures to nutritional value, we’re covering it all! 

What to Expect:

  1. Extrusion Magic: Discover how extrusion techniques transform food processing. It’s like the Swiss Army knife of the culinary world! 

  2. Inclusion Secrets: Ever wondered how those cookie dough bites stay perfectly intact in your ice cream? Kyle spills the secrets behind developing flavorful inclusions. 

  3. Texture Talk: We explore how CII Foods manipulates extrusion to create textures that consumers crave. Crunchy, chewy, or melt-in-your-mouth—get ready for a sensory adventure! 

  4. Better for You: Learn how inclusions add not just taste but also nutritional value to everyday foods. Health-conscious snacking, anyone?

  5. Plant-Based Revolution: Plant-based protein crisps are taking over snack time. Find out how CII Foods is leading the charge! 

  6. Innovation Unleashed: TPP, unexpected ingredients, and co-creation—Kyle shares what’s cooking in the world of food marketing. 

Tune in, stay hungry, and join the conversation!

#FoodMarketingMindset #CrunchyCreativity #innovation #plantbased #healthconscious

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