Recorded in July 2024, Aimi founder Edward Balassanian joins Fund/Build/Scale to share how his AI-powered platform creates generative, copyright-safe music for enterprise clients. He explains how customer discovery with DJs shaped Aimi’s tech, why compliance is core to their strategy, and why the company downsized after hitting product-market fit — all while inventing a market where AI music solves problems humans can’t.
RUNTIME 30:47 EPISODE BREAKDOWN(4:17) “ I consider myself a platform person. I build operating systems.”
(7:39) “ It's incumbent on a founder in a space like this to be well-versed in not only the art of the music, but the science of the music as well.”
(9:14) “ We see a song as a medium between fans and artists. We're not in the song business.”
(11:03) How Aimi is building a library of licensed content: “We’ve been pretty methodical.”
(14:59) “ We see ourselves as kind of uniquely in the business of music AI for creation, not for imitation.”
(16:46) “ We de-risk the use of music. That's one of the biggest selling points for enterprise customers.”
(18:44) “ Like most tech people, I would say we're always going to be in beta.”
(21:58) Why Aimi raised its $20M Series B in 2021.
(24:01) Downsizing after reaching PMF “ was the best decision that we that we could have made.”
(28:05) “ I think what's really interesting is building platforms, and any platform today is going to have to incorporate AI into it.”
LINKS📥 LinkedIn: https://www.linkedin.com/newsletters/7249143254363856897/
📸 Instagram: https://www.instagram.com/fundbuildscale/
Thanks for listening!
– Walter.
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com