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April 14, 2025 4 mins

In this episode of Global Economic Press, Alex Brady delves into the transformative world of leadership and influence, spotlighting the new book "The Influence Advantage" by Ellin Sidell. This groundbreaking book has achieved remarkable success, reaching number one on the Amazon Best Selling List across five categories. The Sidell Method, a boutique professional services firm specializing in talent development and leadership transformation, is behind this influential work. The book features insights from six authors, including Ellin Sidell, and shares compelling stories from her career with Fortune 500 companies, demonstrating the transformative power of strong influence skills. The book addresses a critical skill gap in leadership, equipping professionals with effective influence strategies to advance their careers and reduce costly disengagement and talent attrition within organizations.

Ellin Sidell, drawing on over three decades of experience in strategic operations and Information Technology, introduces a methodology shaped by her work with both Fortune 500 organizations and entrepreneurial teams. "The Influence Advantage" offers a framework for mastering influence without formal authority, using real-world examples to illustrate ethical influence principles through partnership, mentorship, and sponsorship strategies. The book has garnered endorsements from notable figures in the business and personal development community, including Brian Tracy and Angelique Rewers. With its blend of practical tools and inspirational guidance, "The Influence Advantage" is set to become a trusted resource for professionals seeking lasting leadership impact. For more information, visit The Sidell Method's website at https://ellinsidell.com.

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