EP 21: How He Took a Startup to a $ Billion in Sales

How do you scale a startup from zero to $1 billion in annual sales? In this episode of GrowMyBizFAST Live, we uncover the incredible journey of Roy Osing, a seasoned entrepreneur, business strategist, and leadership expert who turned an early-stage internet company into a billion-dollar powerhouse. With over 40 years of executive leadership experience, Roy has mastered the art of startup growth, business differentiation, and high-impact sales strategies. As the former President and CMO of a major data and internet company, his unconventional yet highly effective tactics led to exponential revenue growth, market disruption, and industry domination. Roy is also the bestselling author of the powerful business series, BE DiFFERENT or be dead, including his latest book: The Audacious Unheard-of Ways I Took a Startup to a Billion in Sales. Whether you're an aspiring entrepreneur, a small business owner, or looking for game-changing business strategies, this audio episode is packed with actionable insights to help you succeed. 🎧 Don’t miss this opportunity to learn from one of the best in the industry!

Here's what’s covered (timestamps):

00:00 Introduction to Roy Osing and His Journey

02:31 The Disruptor Mindset: Challenging the Status Quo

05:22 The Path to Billion-Dollar Success: Roy's Early Days

07:59 Strategic Game Planning: The Key to Execution

11:03 Defining Success: How Big Do You Want to Be?

14:03 Understanding Customer Cravings: The Emotional Connection

16:53 Creating Unique Value: The Only Statement

18:48 New Chapter

19:45 Mindset Shifts for Entrepreneurs: Line of Sight Leadership

21:28 How to Compete to Win

22:30 Cleansing the Internal Environment for Success

24:02 How to Get to the Knitty-Gritty of Your Value Proposition

25:25 The Importance of Differentiation in Business

27:52 Shifting Your Whole Business Model and Mindsets

28:12 Conclusion: Embracing Change and Being Different

30:03 3 Critical Things You Need to Be Different

35:59 The Journey of Growth and Performance

38:02 Harnessing the Power of the Internet

39:51 Creating a Customer-Centric Culture

41:51 Strategic Planning for Entrepreneurs

47:35 The Role of Technology in Strategy

49:21 Leadership and People Management

51:24 The Importance of Human Connection

54:12 Transformative Mindset for Success