🏆 Growth Capital Podcast - Episode 45 🏆
What does it take to risk everything — and still push forward?
In this episode of the Growth Capital Podcast, host Justin Dixon sits down with Amy Bett, Co-Founder & CEO of Melo, a sparkling kava beverage disrupting the non-alcoholic drinks market.
Amy shares how a personal struggle with alcohol inspired her to create an alternative, how a family crisis shaped her entrepreneurial grit, and why she left Australia to launch her business in the U.S. — moving alone, renting a room, and betting on herself.
From overcoming supply chain setbacks to breaking into national retail chains, Amy’s story is a candid look at resilience, sacrifice, and the founder’s mindset required to scale in consumer packaged goods.
🔍 What you’ll learn in this episode:
- Why true growth demands stepping beyond comfort
- How to build a beverage brand without industry experience
- The role of storytelling and pitch competitions in breaking into retail
- Why founders need thick skin to survive CPG scaling challenges
📩 Connect with Amy: amy@drinkmelo.co 🌐 Learn more: www.drinkmelo.co
👉 Watch, subscribe, and comment below — where do you think the line is between smart risk and reckless risk?
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