Untold Story Behind Miami’s Rosa Sky | Alan‬‭ Roth & Tim Petrillo | Industry Talks Hospitality Podcast‬

They lost $150,000 in 3 days. Faced real estate disasters. Built iconic brands like Rosa Sky. And still believe

hospitality is worth the chaos.

Alan Roth and Tim Petrillo are titans in hospitality. From unexpected partnerships to rooftop miracles, this is

the raw, untold story of nightlife, loss, reinvention — and what’s coming next for restaurants.

They reveal:

● Why one of their businesses collapsed in just 72 hours

● What it takes to make a hospitality partnership work

● How Rosa Sky was born out of a sunset (and a little weed)

● Why food ventures fail and real estate always wins

● How AI and robotics will change everything behind the scenes

 

🔔 Full video chapters below:

00:00 – Introduction

00:10 – Alan and Tim on growing up in Miami and Fort Lauderdale

01:14 – First hospitality jobs at ages 12 and 13

02:31 – Stories from the Delano and serving Madonna

04:10 – Tim’s first restaurant job and falling in love with the industry

06:25 – Working at Houston’s and lessons learned

08:36 – Getting hired from a bar conversation

10:00 – “Going out is the job”

11:44 – Alan and Tim first meet – no ego, just respect

13:31 – Rosa Sky's origin: rooftop sunsets and inspiration

15:15 – Naming Rosa Sky after wine and weed 16:59 – The $1.5M Rumi project and nightlife war stories

18:10 – The sandwich shop disaster – lost $150K in 3 days

20:21 – Why location and real estate trump talent

22:42 – Recovering from failure emotionally and financially

24:52 – Hospitality culture today: what changed

26:15 – Tim's biggest pet peeve: fake hospitality

27:41 – Social media vs actual guest experience

29:59 – Kitchen automation, robotics, and the tech future

32:42 – Why front-of-house can’t be replaced by AI

34:50 – Feeding people vs giving experiences

35:55 – Key mentors: Belhaj, Tommy Pooch, and more

38:45 – Emotional control in business decisions

40:32 – Picking the right location for a concept

42:54 – Company culture: buzzword or business priority?

44:59 – Alan on building loyalty and knowing when to leave

47:10 – Tim on growing teams without losing soul

49:20 – Running multiple venues and what it teaches you

50:58 – Red flags when picking partners

52:47 – Why instinct still matters over data

54:36 – Gut feeling vs spreadsheets in business decisions

56:21 – Burnout in the nightlife industry

58:06 – What they’d do differently if starting today

59:48 – Future-proofing hospitality businesses

1:01:58 – Legacy, humility, and showing up every day

1:03:04 – Final thoughts and wrap-up

 

Connect with me on my instagram: 🤳 Instagram: https://www.instagram.com/emiguerra99/

Connect with Alan Roth:

Instagram: https://www.instagram.com/alanroth.mia/

Connect with Tim Petrillo’s The Restaurant People: https://www.instagram.com/therestaurantpeople/

Listen to my podcasts on:

🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/industry-talks-hospitality-podcast/id1790526837

🍏 Spotify: https://open.spotify.com/show/5Qqf1YkCmKKL0nEH9J5rAv

Check out my hospitality businesses on Instagram:

 

🏨 Breakwater Hospitality Group: https://www.instagram.com/breakwaterhg/

 

🏨 The Wharf Miami: https://www.instagram.com/wharfmiami/

 

🏨 The Wharf Fort Lauderdale: https://www.instagram.com/wharfftl/

 

🏨 PIER 5: https://www.instagram.com/pier5bayside/

 

🏨 JohnMartin’s: https://www.instagram.com/johnmartinsmiami/

 

🏨 Carousel Club: https://www.instagram.com/carouselclb/

 

🏨 Regatta Grove: https://www.instagram.com/regattagrove/

 

🏨 Riverside Wharf: https://www.instagram.com/riversidewharf/

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