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April 1, 2025 • 48 mins

🧔 In this episode, host A.D. Edwards sits down with Eric Malka, the trailblazing co-founder behind The Art of Shaving. Eric unpacks how he transformed a niche idea into a premium grooming empire that redefined men's self-care. From launching the brand with his wife to scaling it into a global sensation acquired by Procter & Gamble, his journey is a masterclass in branding, retail strategy, and passion-driven leadership.

🎧 Tune in as we discuss:

The origin story of The Art of Shaving

How immersive retail experiences built customer loyalty

The mindset behind scaling a lifestyle brand

Eric’s entrepreneurial journey beyond grooming

📌 Whether you’re building a brand or just love hearing how iconic businesses are born, this episode delivers both wisdom and inspiration.

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