Episode Summary:
Attorney Mark Goodman discusses what to do when receiving a cease and desist letter, covering response options, risks of ignoring such letters, and strategies for handling intellectual property disputes. He shares practical advice and real-world examples, including his own experience with Gucci regarding his law firm's logo.
Key Timestamps:
00:00 - Introduction
00:42 - First steps when receiving a cease and desist letter
02:19 - Understanding enforceability of cease and desist letters
04:10 - Risks of ignoring cease and desist letters
05:38 - Evaluating claim validity
07:51 - Response options and strategies
11:09 - Real case example: Goodman Law vs. Gucci
13:29 - When to fight vs. when to pivot
16:41 - Final advice for businesses
About the Show:
Inherently Distinctive with attorney Mark Goodman explores intellectual property law, including patents, trademarks, copyrights, and business innovation. Hosted by Sophia Morales, the show provides practical legal insights for business owners and entrepreneurs.
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