Lead with Heart: Building Brands That Connect and Last — Laura Williams (EPS. 82) - Lead Different Podcast

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Lead with Heart: Building Brands That Connect and Last — Laura Williams (EPS. 82)

November 28, 2025 • 47 mins

🎨 Founder + Creative Director: Laura Lian Creative Partners
💡 Fractional Creative Director
💖 Humanizing Brands through Experiential Design
📈 Revenue-Generating Partnerships That Scale

Laura Lian Williams is the Founder and Creative Director of Laura Lian Creative Partners she has become a recognized leader in the Chicago creative community and beyond. A recipient of the 2021 Better Business Bureau Firestarter Award and honored by Design Rush as one of Illinois’ Top Branding Agencies, Laura Lian has built a reputation for crafting brands that connect deeply with audiences and drive measurable growth since 2019.

As a strategic Experiential Creative Director, Laura Lian helps founders and leadership teams translate vision into cohesive brand systems that build trust and loyalty. Her holistic approach blends design, storytelling, and strategy to create brands with heart and purpose—ensuring they’re not only seen but genuinely felt across every touchpoint.

𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝙇𝙖𝙪𝙧𝙖 𝙇𝙞𝙖𝙣 𝙒𝙞𝙡𝙡𝙞𝙖𝙢𝙨:👇

🔹 Catch the highlights on YouTube Shorts: ✂️ 🔹 Check out the full episode on the "Lead Different!" Podcast: 🎙️

🎯 𝘿𝙤𝙣’𝙩 𝙢𝙞𝙨𝙨 𝙤𝙪𝙩—𝘴𝘶𝘣𝘴𝘤𝘳𝘪𝘣𝘦 𝘵𝘰 𝘵𝘩𝘦 𝙇𝙚𝙖𝙙 𝘿𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙩! 𝙋𝙤𝙙𝙘𝙖𝙨𝙩 𝘧𝘰𝘳 𝘱𝘰𝘸𝘦𝘳𝘧𝘶𝘭 𝘤𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘪𝘯𝘴𝘱𝘪𝘳𝘦 𝘳𝘦𝘢𝘭 𝘤𝘩𝘢𝘯𝘨𝘦 𝘢𝘯𝘥 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶 𝙡𝙚𝙖𝙙 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙩.

Dan Dominguez CEO and Founder - WHY NOT Leadership Show Host - "Lead Different!" Podcast

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.css-15opob5{left:0;position:absolute;top:0.8rem;} All Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Lead with Heart: Building Brands That Connect and Last — Laura Williams (EPS. 82)