It all started when she worked for a local music publication as a freelance writer, marketing consultant, and brand ambassador. This led her to discover the world of content creation and social media marketing.
Since 2011, Charlotte became an avid student of digital marketing and has conceived of, and managed, several full on brand build-outs.
Since 2020, she fully immersed herself into content creation and marketing full time, and successfully executed strategic digital marketing initiatives from conception to completion.
Often referred to as "The Oracle" or the "Wizard Behind the Curtain" by those who know her best; Charlotte's willingness to see through the veil and think outside the box are both huge aspects of her success.
Through her work, she's been involved in everything from high level multinational projects as well as smaller grass roots endeavors.
She's worked with brands like Nyx Cosmetics, as well as national touring acts, and traveled the country to attend promotional events as part of her work.
During her time working in digital marketing and content creation, Charlotte came to recognize the disparity in representation amongst marginalized communities, specifically the 2SLGBTQIA+ and BIPOC communities.
With this knowledge, she chose to predominantly work with creators, entrepreneurs, and nonprofits in these communities.
Through her tireless pursuit to create more opportunities for these communities, Charlotte is excitedly considering the future of her brand, and working closely with organizations that align with the same goals.
Charlotte's foray into event coordination and content curation began in the past year, when she was asked to consult and curate for a local art gallery that specializes in public programming highlighting marginalized creators.
This opened up a whole new avenue of creative visioning for her, one in which she could utilize many of her developed skills and contacts to produce and participate in meaningful content that uplifts and edifies the communities that she serves and humanity as a whole.
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