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January 10, 2025 14 mins

In this episode, I share 3 specific tech tools I have my eye on for 2025, and why you should also be considering them for your business.

 

In this episode I cover: → Smart scheduling with AI-powered calendar, Reclaim.ai. → Document scanning tools, if they should be done by third party companies or deal submission platforms, and who should be paying for it, lenders or agents. → The battle of the various home-valuation tools attempting to break into the Canadian market and the challenge of adoption from agents.

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Welcome back to the Kelowna.

(00:02):
No, scrap that.
Welcome back to 2025.
How's it going, man?
Welcome back to 2025.
Your second time here?
man?Welcome back to 2025.
Your second time here?Yeah.
Yeah, exactly.
I feel like it.
It's been a long year already.
How are you doing?
How are the holidays?Holidays were awesome.
They were chill.
They were extraordinarily chill
for me.
I think they're the chillest
holidays I've ever had.
Nice.
Next year, I think I want toinvite a little more chaos, which

(00:23):
we will with a new baby coming in2025.
But it was awesome.
It was very much needed to relax.
What about you?I think you had the opposite of
me.
Yeah, it was good.
It was relaxing.
But yeah, we went to the island to
see Emily's family.
And yeah, four kids, four adults,
one house, chaos.
But you know what?
At that age, there's a lot ofChristmas magic.
So it was awesome.
Santa treated everyone well.

(00:44):
I'm sure the kids were gainingsome core memories pretty quick
there.
the kids were gaining some core
memories pretty quick there.
So that's awesome.
Yeah, basically just chocolatememories.
Nice.
Yeah, no, we had a relatively good
2024 considering the real estatemarket.
But I think you and I are bothpretty excited about 2025.
Things are shaping up pretty well.
Yeah.
So I'm pretty optimistic for 2025,like 2023, 2024.

(01:07):
We're on the slower side for realestate.
There's no doubt about it.
There was definitely some high
spots, some good things happeningon the slower side.
But I think 2025 is primed for abit of a comeback just for no
other reason that life happens andpeople.
need to sell their houses, theyneed to buy houses, right?
And they just haven't for the lastfew years.
So I think market conditions asideand what's happening kind of

(01:27):
macro, I think just because oflife, we're going to see an
improved 2025 and then whateverhappens politically, which
obviously luck going on there too,will either help or hinder that.
But yeah, I think overall, I'mpretty optimistic heading into
this year.
I agree.
I think it's still a bit of abuyer's market right now, but it's
almost...
Hard to make those transactions

(01:47):
happen because even if you're abuyer and you have a house to
sell.
you know, you need to sell that
house before you can buy.
So a lot of like stagnant movement
in the market right now.
But I think, yeah, 2023 was like a
lot of variables.
2024 was a lot of policy
legislation changes, a lot ofvolatility.
Nobody knew what was going on, butit seems like the dust is kind of

(02:08):
settled now.
So yeah, transitioning into 2025,
I think it's gonna be like abalanced spring market, a lot more
transactions, which create a lotmore opportunity.
Yeah, we should be, hopefully.
So kind of less unknowns moving
into 2025 and everyone can be morecomfortable.
Yeah.
So we have two major unknowns.
One is we are for sure having aCanadian federal election in 2025,
whether it happens in the spring,summer, fall, there's going to be

(02:33):
an election, which means we'relikely going to have a change of
government to conservatives.
Like at this point, it's looking
like it's going to be it.
serious majority conservatives
taking over.
That's what I mean about less
unknowns.
mean about less unknowns.
I think we kind of know where it'sgoing federally.
where it's going federally.
Yeah, that's true.
That's definitely true.
And then obviously south of the
border, Trump comes in in a coupleof weeks, a lot of talk about

(02:53):
tariffs.
Who knows what that's going to do
to us.
That's going to have some kind of
effect, even if it doesn't evencome to a tariff, just talking
about it is going to have somekind of effect on our economy.
I don't know what exactly thatlooks like, but that'll be...
Interesting to watch.
We'll definitely keep you updated
on what we see here.
So those two major factors that
are going to happen in this year,which we look forward to.
Yeah.
Yeah.

(03:14):
You know, moving into this show,we had a great guest, Steve
Anderson, who's co -founder ofSynergy Mastermind Group.
It's a real estate group based inCanada.
He's based out of Victoria.
Talks a lot about kind of mindset
shift and, you know, how he...
ended up where he is.
Great guy to connect with andgreat show.
We really enjoyed having him on.
And we're trying to kind of

(03:35):
facilitate a couple of these moreoptimistic mindset type shows for
the next couple.
But we have a really good guest
lineup of, yeah, a few like this.
And then we talk about some infill
projects in Kelowna, somemultifamily, some purpose -built
rentals, like MLI Select Lending.
So yeah, we have a really good
lineup for the next like seven oreight shows.
So starting the new year off witha bang.
Yeah.
Yeah.
So I think you guys will enjoythis one and the ones to come.

(03:59):
Yeah.
And this show, even in the year
2025, sponsored by Century 21,Assurance Realty, the best
brokerage in the interior of BC.
We're everywhere.
Everywhere that sells houses inthe interior, we're there.
So if you're an agent looking fora change of brokerage, or if
you're a buyer or a seller lookingfor an agent, Century 21.
I'd call them first.
I did call them.

(04:20):
Where I call home, and I love ithere.
Yeah.
Enjoy the show, guys, and Happy
New Year.
Happy New Year.
Okay, welcome to the show, Steve.
Thanks for joining us, man.
It's my pleasure to be here, guys.
Thanks so much for inviting me
here.
And looking at your background, I
have to start off the show bysaying Merry Christmas, brother.
Yeah, Merry Christmas, bro.
I'm so excited.
Yeah, yeah.
Tis the season.

(04:43):
Yeah.
Well, we like to start our show
with you connecting to ourlistener.
What's your perfect Friday looklike?
What gives you energy,productivity?
What do you do for work?What do you do for fun going into
the weekend?Yeah, my perfect Friday, wake up
at 5 a .m.
I'll go straight to my coffee
machine and then straight to thecouch with a book.
Breville coffee machine?What is it?
It's a Nespresso.
Nice, nice.
So nice little frothy top, youknow, and, um, a little bit of

(05:06):
honey, go read a book for halfhour, lace up the runners, go for
a run.
And then Friday mornings, I
actually do something calledfreedom Fridays for the last like
almost two years.
And it's just like, I show up, do
a little bit of a teaching, get toget back to the community, get to
like connect with a bunch of coolpeople that really fuels me.

(05:28):
And then I'll do some strategy forthe week ahead and then going into
the weekend, man.
I kind of like to have like Friday
afternoons to be pretty chill.
So Becca and I will connect in the
evening and maybe get up for ahike in the weekend.
Cool.
I love it.
And what kind of is your businessright now?
Yeah.
So like two main things.
Synergy Mastermind is the one thatwe put in a lot of time and energy
and focus into, which is lots oflike real estate groups out there

(05:51):
on how to get started.
There's not very many groups out
there for leaders in businesseswho have been started for years.
So how do you show up as a betterleader?
How do you create stronger vision?How do you integrate different
teams?How do you grow your portfolio,
grow you as a human, grow yourbusiness?
And that's what Synergy is allabout, specifically more so for
Canadians than anything else.
And then we have five different
development projects on the go atvarious different stages.

(06:12):
We rent a portfolio that we managehere in Victoria, BC.
Those two things keep me busy.
Yeah, no kidding.
I do love that.
Like we touched briefly on that
when you and I were speakingbefore and it's like, you're
right.
There's so many... groups and
education resource to like how toget started, but how to sustain is
really the key difficulty thatpeople have, especially in today's
market, you know?Oh, dude.
And like, I think so many peoplelike get into it with the wrong

(06:33):
intentions or like with the wrongdirection from day one.
Like so many people that I'vetalked to is like, you know, they
bump into somebody at a meetupevent or, you know, a BNI or
whatever.
And they hear like, Oh, I've got
like 200 doors.
Right.
And then they go, oh, cool.
Like Frank's got 200 doors.
He's got a good life.
I want 200 doors.

(06:53):
And the purpose becomes, how do Iget 200 doors?
But not intentionally consideringwhat the factors really are.
Like, do you want 200 doors inMoncton?
Do you want 200 doors in Victoria?There are going to be two very
different types of strategies toapproach, as well as two different
types of like, one's going to bemore cashflow driven.
One's going to be more likedepreciation driven or value add.
And then what it actually takes,like you said, to sustain growth

(07:14):
up to that point of getting to 200doors is a whole other chapter.
But I think so many people justget into it for the wrong reasons
on the front side of things andneed to look back on things
intentionally and be like, what isit that I'm after here?
Is it cash flow?Is it long -term wealth?
Is it a really great savingsaccount?
Is it a business?Side hustle?
hustle?Well, and you guys have been

(07:35):
working a lot on the mindset sideof things too, right?
And goal planning and just likeenergy in general through synergy,
right?So we're talking about kind of a
theme of the show and maybe likehow to reinvent yourself.
Like we are going into the newyear.
We did kind of want to have one ofthese shows to kickstart things
for listeners.
And I mean, I'm at that stage
right now too, right?The last couple of months, you
kind of start to look at business,look at life and try and balance

(07:58):
things.
So yeah, you're going to be the
guinea pig for today, if that'sall right.
Well, here's the fun part of it.
I'm going to reverse guinea pig
you, I think.
Oh, okay.
Perfect.
You said an interesting word of
balance, right?Same thing with like the
intentionality on like why we getinto real estate.
It's going to be different foreverybody.
So what does balance mean to you?Yeah, it means autonomy.
It means I have the choice to, youknow, be family or work or, you

(08:19):
know, just the choice of freedomof time.
And so how close do you think youare to that point now?
Very close, but I set my ownlimitations.
Yeah.
Ooh, interesting.
This podcast is holding Taylorback.
It is.
It is.
Yeah.
If I could claw back three hours a
month.
I mean, time's a big piece of it
too.
But I think like, you know, what I
think a lot of people miss is likereally defining what it is they're

(08:39):
looking for.
Right.
So you said balance.
How clear to that to you is it on
the pathway forward?Like a lot of people want the
balance, if you will.
want the thing maybe it's like the
instagram fame or whatever thingmight be right like but peeling
back the layers to understand likethe awareness of where you
currently are and what it's goingto take to get there and the
deciding factors of like do i wantthat cost that it's going to take

(09:02):
for me to go from a to z on thispath yeah well i think especially
right now like life is just sodynamic right so your balance
needs to be well i thinkespecially right now like life is
just so dynamic right so yourbalance needs to be changing and
adaptable.
But yeah, for me, it's like having
stillness in my mind, like, youknow, away from the noise of life,
because life is pretty noisy,especially in this kind of

(09:24):
business.
And then also having energy,
right?Return on energy where it's not
like I finished the day exhausted.
I want to finish the day feeling
energized.
So those are kind of my two
pillars that I'm like leaning onright now.
So that's where my balance is, islike, yeah, I need a balance.
work -life balance, but it'sbecause I want those two things
out of life more right now thananything else.
Where you see yourself currently,how truthful are you being with

(09:46):
yourself there?Who is hosting this podcast?
Let's just light a fire rightunder Taylor.
Yeah.
Well, the podcast is holding you
back, man.
I'm just letting you go.
No, yeah.
Yeah, I think I'm becoming more
honest about it.
But like you and probably Matt as
well, when you're in this industryand your phone is tied to you,
when the good times are good, youjust keep rolling and you don't
think about your limitations of,hey, I said I wasn't going to
answer a call after dinner or Iwasn't going to do this because I

(10:08):
know those things fill my cup.
For you, you're going to read half
an hour every morning.
That's got to get done.
Then you start to make thoselittle sacrifices like, oh, I'm
just going to respond to thisemail or I'm just going to do this
one quick work thing.
And then I'll get back on track.
So trying to limit likesacrificing those is the struggle

(10:29):
for me right now.
There's a key word there and it's
standards and being like reallyclear on what your standards are
day in, it's standards and beinglike really clear on what your
standards are day in, day out,weekend, month in, month out,
quarters, like just being soconsistent and disciplined in what
your personal standards are andnot of who you are today or who
you were yesterday, but of who youneed to become tomorrow.

(10:51):
And I think.
Like as we started chatting more
about this reinvention of self,I'm a big fan of just like
breaking things down to like thenaked truth and being really real
and raw and authentic of maybewhat those limitations have been
in why you don't have what youwant right now.
Being really raw and authenticwith yourself and your, you know,
close community about maybe someof those vulnerabilities that you
might have blinders on.
Just, you know.

(11:11):
putting it off the side over here.
You don't need to think about that
for now.
And when you can like peel back
that onion all the way back, youknow, to use a real estate
metaphor, like you can build offof a really strong foundation, a
real foundation that way, insteadof just like the stack of false
lies that we kind of tellourselves of who we might be or
who we believe ourselves to be.

(11:31):
And then as you start building on
top of that, what are you doing?You're building on haystacks or
sand or whoever you want to extendthe analogy.
And so like so much of thatreinvention becomes like really,
really getting clear on the man inthe mirror.
And then you connect with peoplewho you want to be like.
And sometimes the best mentors outthere are reverse role models.

(11:54):
I don't know about you, but I knowa whole lot more reverse role
model than like real role model.
And there's been so many different
points that have pushed me awayfrom who I don't want to be.
And every time you get that nudge.
you do get a little bit closer to
who you do want to become.
get a little bit closer to who you
do want to become.
I love that point, the reverse

(12:15):
role model.
I feel like I've based my whole
life on this.
I'm not just toot my own horn, but
I think I do a pretty good job ofassessing myself, like what I
could have done better, what Icould have done different in this
situation.
And I also use this for other
people when I see what they did.
And it's just like, wow, am I ever

(12:36):
not going to do that, right?And then I feel like I've really
done pretty good with that, thereverse role model.
I think it's more powerful than arole model.
For sure.
Yeah, I agree with that.
You can learn a lesson way moreeffectively because it's easy to
look at a role model and be like,God, I'd love to do that.
I want those kind of habits.
I'll follow along and you do or

(12:57):
you don't.
Like the reverse, it's a pretty
strong slap in the face to belike, whew, that's something I'm
not going to do.
Yeah.
It's usually one of those thingsthat like your heart will feel a
stronger emotion towards.
See some dude robbing a lady's
purse on the street or whatever.
Like your instinct is gonna be
like, that's wrong.
Like, go get that little.
Whereas if something goodhappened, oftentimes it's not as
much of a pull or a push.
And so it can be just much more
obvious.
And I think you have to sometimes
touch the stove to understand it'shot, right?
Yeah, for sure.
I guess two questions.
How often do people... reinventthemselves or have you reinvented

(13:19):
yourself like you're talking aboutfoundation you just kind of
reinvent yourself once and now youhave that foundation you don't
have to look at it and the otherpart to that is like what was the
catalyst for you for yourreinvention and like has it been a
one -time thing and it's in theprocess or have you done it
multiple times so there's likethree pieces to that that i want
to unpack like the catalyst likehow often do you reinvent yourself
piece what does it look like on aday -to -day or week -to -week

(13:41):
basis that i want to unpack likethe catalyst like how often do you
reinvent yourself piece what doesit look like on a day -to -day or
week -to -week basis A lot of thisis just talking about growth,
right?Like individual personal growth.
And so there's two big catalystsfor me.
One was a long time ago when I wasin a really dark space after like

(14:02):
months and months, months of adepression, I found myself up on
the 15th story of a balcony,looking over the edge, wanting to
escape the hollowness from likethe forcing out of the fear and
the pain.
I was tired of that feeling.
And I didn't want it anymore.
And the weird part about that
moment or the moments afterwardswas like the feeling actually got
a lot worse.
Because now that you had all this

(14:26):
pain and hollowness and just thatwhole backstory, you also have
this new piece stacked on top ofit, which is shame.
Because who am I to feel like mylife isn't good enough?
You know, look where I'm born.
Look what I've done.
Look who I am.
And now there's this whole other
piece of like nastiness that...
faster is inside and it took a
couple more months but it waslater at night i was sitting there
my green leather couch that youwould think would be back from
like the 70s like the ones in thesummer where like your body sticks
to it as you peel up nice and ihad a can of lucky in my hands and

(14:48):
there was just something that likeslapped me in the face to wake up
and i was so sick of who i wasacting like that felt so wrong
from just being so depressed forso long that I told myself, hey,
when I wake up tomorrow, I'm goingto do one thing that makes me
either a happy person or a betterhuman.
And I'm going to do it the nextday and the next day and the next

(15:12):
day.
So I woke up and I went for a run.
The next day, I called my mom.
The next day, I picked up a book,
continued to compound.
And my whole world started to
shift as I put much more time andenergy into how do I become happy
and better?I had to become better and happy
compared to just in the sulkmoment that I was in at.

(15:34):
So that was one of the bigcatalysts that's been like
consistent for me for 12 years.
The other one was a lot more
recent where it was also abreakup, just a partnership
breakup in my business.
And my previous partner was much
more of a visionary person.
He brought a lot of the ideas.
I was a lot of the execution.
And when we went different ways,
it left this big void of, I don'thave anybody else to banter ideas

(15:54):
with.
nobody else shares the weight and
responsibility.
And now I'm also responsible for
creating the vision, not just thedoer and the implementer and the
person who gets shit done.
I also have to think about what
has to get done.
And so it felt like a whole lot
more responsibility.
And this would have been like,
right as a lot of this like marketturmoil was starting.
And so through like the self-reflection and through the
awarenesses that I've gained inmyself, I was like, hey, with all

(16:16):
this happening, I need to reinventmyself.
The big thing was I looked at thevices in my life.
And one of the things that was abig vice for me was when I got
into like those high stressmoments and that like anxious
feeling that you have of like thepressure, I would turn to alcohol
and I would just have a couple ofbeers and that would like numb a

(16:37):
lot of the pain.
I recognized that that was a thing
and I had to let that go.
So for me, I'm not a cold turkey
kind of guy.
I knew that I wanted to have like
a fancy scotch or a nice wineevery once in a while.
And so I set myself a goal.
of drinking for only up to 10 % of
days for the entire year.

(16:58):
I fucking love a challenge.
And so both of those two things Iknew would work for me from that
self -awareness journey.
And so through that element of
things, while combining the how doI grow and be happy, it led me a
lot into discovering more aboutleadership, discovering more about
delegation.
Discovering more about
articulating vision.
And I had to reinvent myself from
being like the doer, the executor,to being more of like that

(17:19):
architect in business.
Yeah.
I mean, I guess a lot of people inthat scenario could just go out
and find another partner to fillthat void.
But you just basically built thepartner within yourself, eh?
Would you ever get back into apartnership?
Are you at that stage where it'slike, okay, I see what went wrong?
You know, I improved myself here,here, here.
And now like, you know, I couldget back into another partnership
because that is a big part of realestate too, right?

(17:39):
To scale.
A lot of times you do have to do
joint ventures or, you know,partner on lots of different
stuff.
Yeah, that's the hard part of
meshing those personalities.
Like one of the hardest parts that
comes from like the rebuilding oftrust, right?
One of the things you have to workthrough is what are the standards
that I need to create now for anew partnership?
What is it that's going to workfor me?
so that I can make sure that thisnew silo is built on a strong

(18:02):
foundation that I'm comfortablewith.
And then you find those rightpeople who can fit those
standards.
And whether it takes a month or a
year or whatever, anything inbetween to develop that type of
relationship, as long as you'rebuilding that works for you, I
think it's a good thing.

(18:23):
And I still have partners.
Whether new partnerships come,which I'm super into or open to,
or...
Not.
The thing that I got out of it wasI've become a much stronger
individual and I have more toolsin my tool belt, if you will, that
can get me through more situationsand circumstances.
And I have a completely differentinsight on how businesses,
projects, the world runs becauseof the experience that I've gone

(18:43):
through and because I'veconstantly approached it as a
growth opportunity and not a, Ineed to fill this hole with
somebody else's.
like skills, I can build those
skills myself as well.
Do you have any advice for
somebody that's like newer orsustaining, like, you know, in the
synergy level of basically, youknow, has a decent portfolio, but
looking to partner now that you'vekind of been through that process
of having a partner and thenbreaking up, if you will, what's

(19:05):
one piece of advice you'd givesomebody in that situation looking
to get into a partnership?Think of the questions that you
would not want to be asked andthen ask those questions to your
partner.
of the questions that you would
not want to be asked and then askthose questions to your partner.
You know, for a long time, realestate wrote a high, right?
From 2012, basically, to 2021, 22,nobody can fail, unless you were

(19:26):
really doing things wrong.
But like, there's gonna be
pressures that come, right?Maybe it's pressures in
communication, maybe it'spressures in expectations of like,
you want the doors red, and I wantthe doors black or whatever.
And so really diving down into howthe decisions are made, what
happens in those pressure pointtypes of moments.
And digging into thevulnerabilities of each side of

(19:47):
things and letting go a lot ofthat ego that comes along with it.
Like who's right, who's wrong.
Like me being right has been a big
piece of ego for me that I've hadto let go of, try to let go of,
work on letting go of.
And, you know, recognizing that is
piece of my ego.
You know, I bring that to

(20:09):
partnerships.
I'm aware of it.
And I discuss it like on the frontside of things to make sure that
everybody's aware of it.
So that when these moments come
up, they can call me on my shitand be like, dude, is this just
your ego showing up?Or is this like fact of the
matter?Yeah, that is a tough one for
everyone, right?Especially in real estate.

(20:30):
in real estate.
There's a lot of ego that drives
real estate people.
Oh, totally.
Yeah.
I mean, Matt, you probably see
this more than anyone just intransactions of like negotiations,
right?Well, we want to offer like...
five grand less what their counterwas.
And you're like, it's five grand.
I want to be the last one to like,
you know, drive me to win one.
Exactly.
But like, if you're stepping asideand be like, sure, like, you're
right, let's do it your way.
How are you okay with that?

(20:51):
How have you felt like how to copewith that and be like, you know
what, I'm doing the right thing.
Like, I don't need to win this
battle.
to win I think you really have to
get clear on what the main targetis.
Is the main target profitabilityfor a project?
Is the main target Design is themain target, a lack of risk or
higher upside.
You really have to define what the

(21:12):
strategy is and stick within thatstrategy as best as you can.
And just talk about negotiationsfor a second.
As you're sitting across fromanybody in negotiations, that's a
big indicator on how theirpersonality is going to be through
a partnership.
Now, if you're doing a $4 million
deal and they're renegotiating on$5 ,000, that's going to be
amortized across.
25, 30 years and be $10 a week,
basically, versus get the dealdone, you know that that's how
they're going to be when they showup throughout the rest of your

(21:34):
partnership.
So it's a really good indicator on
how they're going to interact withyou through a partnership.
Yeah, interesting.
Can we talk a little bit about
Synergy then?When did you guys start?
How many people do you have in itright now?
What are you doing for meetups?Yeah, give us a little bit of
insight to that if you could.
Yeah, absolutely.
Thanks.
Synergy started back in 2019.
And at the time, I was running atypical real estate meetup here in

(21:56):
Victoria.
It was very cyclical.
It was very, how do you getstarted?
And even the meetup started withme not knowing a whole lot in real
estate space.
I just created a space for people
to come to.
And I would stand there at the top
of the stage and be like, hey,everybody, welcome.
Today, we have our expert speaker,Janet.
And they come in and they speakabout their piece of expertise.
And then we have this littlenetworking thing.
And we would all learn andimplement and grow.
And that happened for like four orfive years.

(22:18):
The conversation for me got reallystale because we brought in the
same types of speakers.
It was like the same formula for
how you get started, the sametypes of questions that was just
like on repeat.
And at the time in 2018, 2019, the
portfolio had grown so much.
I have grown so much.
The business had been growing.

(22:40):
The conversations and the
challenges that I was facing wereno longer like meetup level.
And I really wanted... a communityof higher achievers who had a
business growing, who had aportfolio, who could have
completely higher levelconversations than what it was to
get started.
And I had been a part of like the

(23:00):
reins.
I had been a part of the key
spires.
And I had been a part of like the
B &Is and the Urban DevelopmentInstitute programs and things.
And each one of them, somethingwas missing.
They were just feeding you the BSof like, everything's great.
You know, it was really surfacelevel or there was no real like
friendship dynamic, notnecessarily friendship dynamic,
but like culture.
within the group.
And there's nothing like reallytactically moving you forward in
it.
Like I literally wanted to be a

(23:22):
member of a synergy, not thestarter of it, but I couldn't find
it.
So put on the entrepreneurial hat.
It was like, if I'm thinking aboutit, like somebody else probably
wants it too.
Floated by a few people, created a
structure that we had seen inother masterminds based in the US,
which was like meet regularly.
So we do three in -person sort of
like conferences or retreats ayear.
And then we do weekly calls.
And each piece of it is based off

(23:46):
of our three pillars, which iscollaborate, educate, and scale.
So it's all based on how do wecollaborate, share knowledge and
expertise and experience so thatwe can all grow faster and skip
some of those pain points.
We're all learning from not only
one another, from peer -to -peermentorship, but also we bring in,
we just had Ryan Pineda as a guestspeaker just a week ago.
So we're all learning from peoplewho have been in the industry for
decades.

(24:06):
really amazing business and real
estate and personal growth stuff.
And the scale side of things is
that we're all trying to build.
We're all trying to scale.
We all have like the business inthe background, the portfolio in
the background, and we all want tobe better humans.
And so that's what built Synergy.
And we've been running it for five

(24:27):
years now.
We're in our fifth year.
And, you know, we call ourselves afamily, which is this culture of
supportive, like -minded peoplewho try their freaking best to
leave the ego at the door.
And they show up as raw and
authentic as they possibly can sothat we can get the most out of
it.
So we can go back to our
businesses, back to ourcommunities, back to our families,
and implement what we learned fromunder the weekend or the recent
Zoom call.

(24:48):
So is it strictly a mastermind
group or do you guys investtogether or do you guys do
projects together?It's built to be a mastermind
group.
But at the end of last year, I
surveyed the room and about 80 %of people had done some sort of
business with one another.
Whether that be passive or
actively, I didn't get into thedetails, but about 80 % of the
room of people work together.
And a lot of people aren't just...

(25:10):
like real estate investors.
Like we have agents and brokers
and appraisers in there andwhatnot.
And so like that has acontributing factor to it too.
Yeah.
It's pretty funny.
Hey, like in Canada, at least Ithink in the States, it's quite a
bit different, but in Canada, itseems like there's such a scarcity
level, like not sharing the dealor the information.
Cause there's just like.
In the States, there's just an
abundant amount of investmentopportunities.

(25:30):
But here it's like, oh, I know areally good lot down the street.
I better not tell anyone becausehopefully I can buy that in a
couple months.
Is that kind of what you guys are
trying to create as well?Like, hey, instead of having this
scarcity mindset, we've learnedall these lessons.
We can scale together so muchfaster.
We're across Canada, acrossCanada, right?
So we're literally like we havepeople in Victoria where I'm at
and a few other people as well asin Halifax.

(25:51):
And everywhere in between.
And so if I brought a deal and I
was like, hey, everybody, I'mstruggling with negotiating with
this one landowner.
It's on 1, 2, 3, 4, 4th Street or
whatever.
I'm not going to be too hellbent
around other people going after mydeal.
One, because of the mutual respectwe have in the room.
But I can totally appreciate whatpeople might hide that address and
just get down to the nittygritties of how you build your

(26:12):
Performa, for example.
Even that, trying to get an
insider look on... a Performa fiveyears ago before starting Synergy
from mentors, colleagues, peers,was almost impossible to do.
And I really wanted to create anopen space where if I look at a
Performa, I can be like, cool, youknow what?
Did you think about how yourutility is going to maximize when
natural gas comes down the line?Oh, no, cool.
Maybe that's something that wecould add into your Performa and
that might save you half a pointon an exit cap.

(26:32):
I'm a big, big believer of if youcan create the right culture, Two
months are better than one, fiveis better than two, and 50 are
better than five in the grandscheme of things.
the scheme of What's the end goalwith Synergy?
What do you want to grow it to?Like, obviously you're the
visionary now, right?That's kind of what you've been
reinventing yourself for.
But where is Synergy in like five
years from now?So we're testing something this
year.
we're testing something this year.

(26:53):
So we do a Western event, we do anEastern event, and then we escape
the Canadian winter and gosomewhere warm as like our third
event.
And so for the last two years, we
did Cancun, we did Dominican.
But from day one, our vision was
more so like, a little more exoticthan just like your typical all
inclusive in Mexico.
And so we're testing Thailand this
year.
So we're taking the mastermind to

(27:14):
Thailand in March.
And where I see it going is that
mix between like high levelprofessionalism with part of my
French here, people, but a fucklot of fun.
And like, why do we all get intoreal estate is so that we can
live.
a freer life, like freer from the
monotony of the day to day.
I love traveling.
I have traveled to 34 differentcountries now.
And every time I step foot in anew country, I learn something.

(27:34):
And that learning I found hashumbled me coming from one of the
greatest places in the world.
And the experiences that I've
gotten, the memories, thefriendships, the relationships,
like I want to incubate that withsynergy as well.
So maybe we do a Scotland trip.
Maybe we do a Maldives trip and we
continue to get bigger community-wise as well as from like

(27:54):
speakers and just continue toelevate the conversations that we
can all grow so we can all getback to our own communities so we
can all operate more efficientbusinesses, more profitable
businesses, and ultimately justlive a happier, healthier life.
What's the age ranges of everybodyin Synergy?
Are you guys all around the sameage?
The biggest age range was probablymaybe the year before last where

(28:15):
we had like a 22 -year -old in andlike a 60, maybe even a 70 -year
-old in.
This year, there's probably the
young side of things would be like23, 24.
On the grayer hair spectrum, Ithink it would be, I don't know,
maybe like mid to late 50s.
Very cool.
Yeah.
So it's diverse, right?
And a lot of people too come fromlike really unique backgrounds.
Like we had somebody in who was inlike manufacturing.
And so the nine to five job wasoperations management on

(28:36):
manufacturing facilities aroundNorth America and even other parts
of the world.
Their side hustle, if you will,
was building this investmentportfolio.
And so you got a reallyinteresting look on how to
maximize efficiencies through likesupply chains.
and how you communicate withmanufacturers and negotiate with
them instead of Home Depot.
I want to lead into our wrap -up
questions, but I want to spendquite a bit of time on the first
one.
I'm going to break it down into a

(28:56):
few questions.
But if you could buy one property
in the Okanagan in the next 12months, what would it be?
Anything with a pool.
with a pool.
Okay.
Nice.
That's quite a few of the houses.
So where I want to elaborate on
this is it seems like you have apretty good insight to investors

(29:19):
throughout Canada.
Where are you seeing the best
performing asset classes,multifamily, commercial, single
family, geographically?Where do you want to spend your
money in the next couple of years?And where are you seeing your
group of investors being the mostsuccessful?
Yeah, I want to go sideways herefor a second and just say how hard
of a question that is when it'sgeneric, because everybody can

(29:40):
have a different answer.
My priority might not be cashflow
and it might be risk managementand wealth security long -term.
somebody else might be lookinglike, how do I turn a hundred K
into 200 K in the next year?Right.
Totally different types ofinvestment strategy and investment
thesis.
So a couple of points of like
where I see opportunity being inall of a sudden like the Okanagan,

(30:02):
I think there's an opportunitythere in corner lots where you
have that like multifamily zoning,right.
And just being patient on a coupleother people fumbling through the
process to, you know, makeeverybody on board.
And so it's less like new, lessfresh of a pain point, especially
for like the neighborhood people.
If you guys want to get like real
geeky about this, I freaking lovedoing this here on the island.

(30:25):
You have like GIS maps in Kelowna,I'm guessing.
So you can pull up a layer on thatGIS map.
And if you don't know what a GISmap is, if you just enter in
whatever city you're in, Calgary,Kelowna, Victoria, whatever, and
just type in like Kelowna GIS map,you'll get a link to that.
Basically, it's like the communityplan for future development.
So there's going to be layers onyour left -hand side that you can

(30:52):
select.
Layers like zoning, layers like
utilities, layers like water,sewer, development permits that
have been submitted, a whole bunchof really cool, geeky real estate
stuff.
And so if you overlay a zone map
with the growth map, and you lookat where your infrastructure runs,
the thing that you look for iswhere infrastructure stops.

(31:12):
And then you go a mile down theroad.
two miles down the road, eightmiles down the road, whatever it
might be, and you buy a propertythere with the expectation of
looking at the growth plan andactually meeting and exceeding
that growth plan.
Because if the property can cash
flow on itself or you canwithstand whatever the payment
might be, depending on the type ofasset it might be, the exponential
growth that you're going to getout of that patience for the
growth coming to you versus thevalue add play on things, I think

(31:34):
it's going to be much moresignificant.
The key to that is going to be...
patient money.
What kind of infrastructure areyou looking for?
Like, are you saying like, this iswhere houses turn over to septic
and like sewer lines right thereor like roads or yeah.
Yeah.
That's a great idea.
And then in your own portfolio,like, are you mostly on the

(31:55):
Island?Are you kind of everywhere?
Uh, South Island.
So most of what I'm looking at is
South Island with the exception ofthis last year.
Like personally, I don't see awhole lot changing in our world
until like a year from now.
Right.
We had US election change.
There's likely going to be a
Canadian change as well.
We just had the British Columbia,
fingers crossed.
We just had the BC vote, which

(32:17):
didn't go blue.
But I think there's still going to
be quite a bit of fluttering, ifyou will, of what way is the world
going to go.
So real estate really succeeds or
thrives in times of certainty.
And until we have that again, it's
like going to the casino a littlebit.
And I'm not a gambler, I'm aninvestor.

(32:39):
And so for me, I'm like, cool.
I got time to focus on Synergy and
build that up while keeping myfingers like pulses or lines in
different ponds.
As I was traveling in September, I
looked at like what it would looklike buying in Portugal and France
and Croatia.
You know, I was just talking to a
guy earlier today who was in Mainelooking at like a 71 unit building
down there.
It's a fun space to be where you

(32:59):
can be so curious on differentthings.
Without the pressure of, I need toclose something tomorrow to put
food on the table.
I'm with you on that.
I actually enjoy when you'retraveling, going to checkout.
If you see a for sale sign, justlook it up online and see what
things are selling for in adifferent country.
It's pretty interesting.
Yeah, I'm sure if you looked at
the data charges on my phone orwhatever, it was like 95 % real

(33:23):
estate sites.
All right.
If you could give your 20 -year-old self any piece of advice,
what would it be?Don't let the poison of yesterday.
prevent you from progress today.
Nice.
I like that.
You think your 20 year old self
would be like, shut up, Steve.
That's crazy, man.
What the hell are you talkingabout?
What is your favorite charity orhow do you get back?
Oh, dude, I can speak on thisforever.
So my favorite charity is KidsportVictoria.
They have chapters all acrossCanada and they help families who

(33:45):
can't financially afford to puttheir kids through sport, give
them grants and help get their kidthrough a season of sport, whether
that be ballet, football, hockey,soccer, whatever else it might be.
And so I support them regularlythrough the events that they do,
as well as all of the rentalportfolio that I gain.
Every single month, every singledoor, I donate $10 to Kidsport
Victoria.
So it's a great way that motivates
me to continue to get largerbecause I'll have more impact on

(34:06):
Kidsport and the families in thecommunity here because I just
believe so much that the characterthat you build through individual
and team sports builds you intomore resilient individual leader.
Yeah, absolutely.
I love that.
What's your sport?What's your go -to?
I mean, growing up, it was hockey.
After three different shoulder
surgeries over the years, it hasnot been hockey.

(34:28):
I actually just took up boxing.
I did a half Ironman last year,
which was really, really awesome.
I love hiking though.
So I did a really cool event lastyear, no, two years ago in
Vancouver called 29029 Everesting,where we climbed the elevation
height of Everest, just atWhistler.
So 29 ,029 feet.
And it took 21 and a half hours to

(34:50):
do, and then you get a red hat.
That's awesome.
Yeah.
Well, if you're looking to get
back into hockey, Matt's startinga team, and yeah, we could use
some players.
If there's any goalies out there
that can stop a puck.
Although Victoria might be a
little hard to play with us.
Yeah, you could commute.
Goalies are always so tough tofind.
Goalies are always so tough tofind.
No, I do love that charity, man.

(35:10):
Like, yeah, anything to do with
sports, I think it's instrumentalin upbringing.
That's awesome.
awesome.
All right.
How can Taylor or I help you?
What can we do for you or ourlistener?
Yeah, keep growing the show, dude.
Like I've listened to a number of
your episodes.
I love just the piece of giving
back knowledge and sharinginformation and connection.
So keep doing what you're doing.
For those out there, I think like
continue to focus on growth.

(35:30):
If you're open -minded and want to
be successful as a businessoperator, business owner,
entrepreneur, solopreneur,husband, wife, whatever that might
look like.
I'm a big believer in continually
to push ourselves to grow intohappier, healthy humans.
So keep doing that.
I love it.
Yeah.
I appreciate you, man.
Thanks so much for coming on theshow.
Good luck with everything withSynergy.
Thank you.
Yeah.
It's going to be a great year.

(35:51):
I'm really excited about it.
We've got some pretty badassspeakers coming up virtually and
in person too.
And I have this vision of like
doing a mastermind in a castlesomewhere in Europe.
So that's going to be...
You said you weren't the visionary
guy.
Look at this, man.
Yeah.
It's like the confidence thing,
man.
Like it was from like way back
deep -rooted BS that I'm stilltrying to unpack of being able to

(36:15):
create what I envision.
Yeah.
Well, I love it.
You're doing great things.
Can't wait to see that episode.
Yeah.
I appreciate the time.
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