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April 6, 2025 54 mins

In this solo episode, Mike gets real about the messy journey of building a creative business. From struggling with pricing his work to relaunching his photo editing course, Mike shares the lessons that only come from doing the work — even before you feel ready. He talks about the power of starting before you're "there," the freedom that comes from letting go of perfectionism, and why your pricing should reflect your value, not what you think people can afford.

Mike dives into the importance of understanding your audience, building a personal brand, and creating live, in-person experiences that truly connect. Teaching isn’t just about knowledge—it’s about showing up, learning from every class, and making each iteration better than the last. He opens up about turning people away, navigating self-doubt, and why passion—not just profit—should drive your creative work.

Plus, he shares behind-the-scenes insights from a recent Nikon Australia project and challenges you to ask yourself: What would it take for you to host something? Because the business you're meant to succeed in might not be the one you’re running right now. This episode is your reminder to embrace the process, show up as yourself, and go all-in on doing you.

Follow Mike Jeffrey on Instagram | TikTok

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Check out the Video Podcast on YouTube

Editing & Post Production by Mossy Heart Media. Check out their Website & Instagram.

Music Created by JWPATON. Check out his work on Instagram.

Timestamps 00:00 - Introduction 05:11 - Course re-Launch 34:36 - Nikon NDA Project 44:04 - Camp Photography

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