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March 4, 2025 22 mins

Meet Simon Williams, the new vice president of the Accountant Segment at Intuit. 

 

In this episode of On the Books, Simon shares his experience at Adobe and the BBC (he is originally from Wales, as you will hear), setting up partner groups, and navigating the first wave of AI adoption. Simon talks about his vision for strengthening the partnership between Intuit and accountants, emphasizing a customer-first approach and transparency, especially during times of significant industry transformation.

 

Simon and host Jessica McCracken discuss his view on feedback from the accounting community and repairing reputational damage with transparency.

 

For full show notes, check out firmofthefuture.com 

 

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