Mission to Canada / S9E35

Jerome Sawyer is On the Record from Canada, joining the Ministry of Tourism Investments and Aviation on its global sales mission to Montreal and Toronto. This episode explores the strategicJerome Sawyer is On the Record from Canada, joining the Ministry of Tourism Investments and Aviation on its global sales mission to Montreal and Toronto. This episode explores the strategic campaign designed to strengthen travel partnerships, maintain established relationships, and showcase The Bahamas as the ultimate year-round escape for Canadian travelers. You’ll hear from Deputy Prime Minister and Minister of Tourism Chester Cooper about new airlift and the push to promote all 16 islands, and get an inside look from Director General of Tourism Latia Duncan and team members on the crucial work behind the scenes that keeps the tourism engine running. Plus, see how Bahamian culture, from Junkanoo to culinary delights like the New Duff, is being brought directly to the Canadian market to create lasting connections and memories.