In this episode, Patrick and Craig delve into the intricacies of employer branding and the future of AI in talent acquisition with Susan Lamott, founder of Exaqueo. Susan shares her journey from corporate to consultancy, the evolution of recruitment marketing, and the vital role of human relationships in employment. She offers insights into strategic branding, leveraging data, and the responsibilities of agencies in the AI-driven landscape of HR. This enlightening conversation sheds light on how companies can sustainably attract and retain talent in a rapidly changing world.
00:00 The Haircut Dilemma
03:17 Introducing Susan Lamott
06:10 The Importance of Community in Recruitment
07:40 Innovations in Talent Acquisition
10:53 Founding Exaqueo
15:53 Challenges of Entrepreneurship
16:49 Navigating Industry Relationships and Challenges
17:12 Surprises and Successes in Female Leadership
17:37 Client Reactions to Data-Driven Approaches
18:13 The Role of Employer Branding in Corporate Marketing
19:16 Strategic Positioning of Employer Branding
20:42 Leveraging Marketing Resources for Employer Branding
25:03 The Impact of AI on HR and Employment
27:14 Balancing Automation and Human Interaction
30:58 The Future of Employment Relationships
33:14 Conclusion and Final Thoughts
For additional content follow OnAgency on Social: @OnAgencyPodcast
Contact us at podcast@mahalohub.com
This episode is brought to you by TalentNet and MahaloHub.
TalentNet Media empowers businesses with innovative strategies in talent acquisition operations, recruitment marketing, and employer branding. Join us to stay ahead in the evolving hiring and HR technology landscape at www.TalentNetMedia.com.
For marketers looking to amplify their marketing campaigns with high-impact video content, MahaloHub simplifies your workflow with its powerful, flexible, and scalable platform. Savvy marketers know that MahaloHub makes their lives easier and budgets go further by letting them invite, capture, edit, and distribute authentic video content seamlessly across all digital channels, all from one intuitive dashboard.
Check Mahalohub out at www.mahalohub.com.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.