"Creating Success in all Areas of Insurance Claim Management" with Bob Cretel

Host Danny Flores sits down with Bob Cretel, an entrepreneurial insurance leader with 40+ years across Liberty Mutual, State Farm, and AAA/Auto Club. Bob traces his journey from early fraud investigations to senior leadership, and explains why breaking claims into silos created friction for carriers and consumers. His fix: reunite claims under a single point of contact, then supercharge that adjuster with modern technology—AI bill reading, photo analysis, estimate checks, and summarization—so decisions are faster, fairer, and more consistent.

Bob also previews his upcoming book, The Best Advice I Ever Gave, packed with career lessons like “don’t play defense against yourself,” embracing new tools, and leading with an owner’s mindset. He’s now consulting, training teams, and advising insurtechs to help carriers boost combined ratios by being 1–2% better on every claim—wins that add up.

What You’ll Learn

• Why claims got siloed—and the hidden cost to customers and carriers

• How a single point of contact improves speed, accuracy, and trust

• Practical ways AI can flag inconsistencies in injuries, estimates, and photos

• Leadership lessons: initiative, promotion mindset, and change adoption

• Bob’s next chapter: consulting, conference speaking, and his new book

 

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