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August 12, 2025 50 mins

Host Liz Sweigart had known Ellen Bird for exactly 24 hours when they pressed “record.” Their catalyst? A mutual mentor—Dr. John Reed—who sensed instant resonance between Liz’s organizational-psych lens and Ellen’s gift for spotting people’s unique “Youness.”

In this episode of Past the Profile, Ellen—the founder of Eunice, a “people-success” consultancy—replays her zig-zag path from emerging-media strategist to Google recruiting leader to coach who helps job-seekers and teams make work suck less. Together they explore why human-first, market-second positioning beats keyword chasing, how COVID “microwaved” some workplace changes and “pressure-cooked” others, and why the tiny word you may be the greatest asset in any career pivot.

Highlights

  • Youness = superpower — helping clients unearth the vibe everyone else already feels and translate it into strategic stories.
  • Human-first, market-second — positioning yourself before scanning demand so agency stays in your hands.
  • AI as tool, not threat — how transparent prompts can draft résumés once you’ve clarified your north-star narrative.
  • Job-hunt triad — clear positioning → human-plus-computer-friendly content → sustainable search systems.
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