On this episode of Pleasure Principles, host Avik Chakraborty sits down with Sam Itshaki (Mr. Get Bigger Now) to confront one of the last taboos in men’s health—male enhancement. Sam, CEO of the Dr. Joel Kaplan Company, has helped over 100,000 men improve their confidence and performance by breaking through silence and misinformation in the sexual wellness industry. Together, they unpack why men rarely discuss these challenges, how stigma harms mental health, and the difference between real solutions and scams. This is a candid, practical conversation about confidence, sexual health, and shifting cultural definitions of masculinity.
About the Guest
Sam Itshaki, widely known as Mr. Get Bigger Now, is a men’s health advocate, entrepreneur, and CEO of the Dr. Joel Kaplan Company. Over the past decade, he has tested, refined, and developed safe, science-backed devices for male enhancement, while also creating PumpSmart—a platform for men to track progress and results. His mission is to normalize conversations around men’s health and provide trustworthy alternatives in a market flooded with false promises.
Key Takeaways
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Silence around men’s sexual health fuels shame, anxiety, and misinformation.
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Nearly 50% of men over 50 report erectile dysfunction, yet many never talk about it.
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Performance anxiety impacts younger men most, while blood flow and physical health affect older men.
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Supplements claiming quick size gains are scams—evidence shows only certain devices and medical treatments provide results.
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Preventive practices like staying sexually active, avoiding alcohol and excess sugar, eating balanced meals, and using safe devices can protect long-term function.
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Confidence in intimacy is deeply tied to masculinity and mental well-being; normalizing these conversations is key.
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The medical system often defaults to prescriptions, but prevention and non-invasive solutions should come first.
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Healthy masculinity means openness, not silence—treating men’s health like fitness training can reshape the narrative.
Connect with the Guest
Website: GetBiggerNow.comSocial: @MrGetBiggerNow on all major platforms
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