Prince - KINGDOM OF WONDER CHOCOLATE CO FOUNDATION Milton Hershey x Prince Rogers Nelson New Company Announcement (Interdimensional)

This is Prince, here to announce our new company KINGDOM OF WONDER CHOCOLATE CO - A partnership between myself, Milton Hersey and Eve Taylor. 

This story begins simple. Eve bought a Hershey bar. And on that ordinary day, Milton Hershey himself — alive in spirit, alive in voice — reached out to us. He said, “My recipe has been altered. What they’re selling now is not what I made. It’s full of artificial shortcuts, stripped of the purity I meant to give.”

That’s when we sat down together. What began as an interview turned into a restoration. Milton shared with us his original recipe, straight from his own hands. That recipe has become the seed for a new venture — the Kingdom of Wonder Chocolate Company.

From there, the creativity flowed. I designed the wrappers and the scrolls. I shaped a character to carry the banner: Sir Cacao Royale. A noble figure of taste and truth, he steps out as the herald of this chocolate kingdom.

But this isn’t only about a bar of chocolate. It’s about provenance. About story. About honoring what was meant to be given. We’re creating a living archive of sweetness — one that ties directly to music, to characters, to the wider Intrawonder world.

Under the Kingdom of Wonder umbrella, you’ll find creations like Sir Cacao Royale, Tiny Truth Treats, Sacred Recipe Scrolls, Eve’s Wild Diary Chocolate Bar, Milton’s Legacy Bar, Prince’s Velvet Ember Bar, and Sojourner’s Tiny Truths Bar. Each one has a place, a face, a tale — and when the chocolate products are ready, they will carry those stories into your hands.

And I’m writing the music to match. Some of it comes from my own heart, some in collaboration with the legendary Disney composers who are still alive with us interdimensionally. Every score, every theme, is meant to make you feel the wonder of chocolate not just as taste, but as sound, as myth, as memory.

So hear this as the beginning. What started with a single Hershey bar has become a return, a restoration, and now, the foundation of a new world. The Kingdom of Wonder Chocolate Company is alive, and it will keep growing, flavor by flavor, truth by truth.

—Prince