Research Revealed

Research Revealed

Not everything fits neatly into a slide deck. Research Revealed is the podcast where we get real about the gray areas of market research and marketing strategy. Hosted by Cynthia Harris, Founder of 8:28 Insights, this interview-style podcast explores what really happens behind the scenes in the insights industry—where strategy meets story, and where human understanding has the power to help brands grow. From research innovation to client-agency dynamics, each episode offers candid conversations and actionable takeaways for researchers, marketers, and brand builders. And, we’ll have a little fun too! 🎧 New episodes released bi-weekly on Tuesdays. 💡 Get to know Cynthia Harris more by following her on LinkedIn. 🌐 Learn more at Research-Revealed.com 🌐 Learn more about 8:28 Insights at 828insights.com

Episodes

July 7, 2025 27 mins

How do today's insights leaders balance speed, trust, and real impact?

In this episode of Research Revealed, host Cynthia Harris sits down with Traci Montgomery, Associate Director of Consumer Insights at BISSELL, to explore the evolving role of insights from the client-side perspective. They unpack the importance of relationship-building, the art of balancing speed with quality, and why being a generalist is more valuable than eve...

Mark as Played

What happens when cultural truth meets fearless advocacy?

In this powerful conversation, Cynthia Harris, sits down with long-time researcher and strategist Pepper Miller to trace her journey pioneering Black consumer insights from the early pushbacks to today’s evolving climate. They dive into history as the ultimate insight, the weaponization of “Black,” and what it means to lead with authenticity in uncomfortable times. If you c...

Mark as Played

In an era of rising automation and declining confidence in sample quality, how do we stay human-centered in research?

Cynthia Harris, sits down with Rick Kelly, Chief Strategy Officer at Fuel Cycle, for a timely conversation on fraud, authenticity, and the evolving role of AI in the insights industry. Together, they unpack the persistent trust issues plaguing sampling, challenge some of the biggest misconceptions about the industry...

Mark as Played

What happens when bold storytelling meets sharp strategy—and the data that connects them?

In this premiere episode, Cynthia Harris, founder of 8:28 Insights, sits down with Donovan Triplett, Strategy Director at Wieden+Kennedy, to explore the emotional nuance behind great creative work, the evolving role of data, and the power of centering marginalized voices in brand storytelling. From agency-client tensions to rethinking what mak...

Mark as Played

Welcome to Research Revealed—the podcast where we get real about the gray areas of market research and marketing strategy.

Hosted by Cynthia Harris, founder of 8:28 Insights, this trailer sets the tone for a series that’s honest, human, and full of insight.

Stay tuned in for a preview of what’s to come: bold conversations, behind-the-scenes truths, and the people shaping the future of the insights industry.

www.Research-Revealed.co...

Mark as Played

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