Rock-a-bye Revenue
The Rock-a-bye Revenue podcast is for you if run a business or dream of running a business in the birth and baby industry. Perhaps you’re Hypnobirthing teacher, doula, lactation consultant, sleep consultant or run baby classes. You want to change lives whilst making more money. Abby Watson, mum of 4, Hypnobirthing trainer and business strategist shares her years of experience of creating a successful baby business whilst being present with her children. Expect actionable strategies without the jargon, stories to inspire and motivate you and a bit of tough love thrown in too. Abby has been where you are, building a business while raising little ones. She’s teaching you how to turn your passion into profit while creating the life you’ve always dreamed of.
Episodes
In this episode of Rockabye Revenue, Abby Watson discusses the challenges of running a business in the birth and baby industry, particularly focusing on the feelings of inadequacy that can arise after a class or session that doesn't go as planned.
She emphasises the importance of embracing imperfection and learning from experiences that feel le...
In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the phenomenon of being ghosted in both personal and business contexts.
She shares her own experience with ghosting during a house sale and draws parallels to how it affects business owners when potential clients disappear.
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In this episode of Rockabye Revenue, Abby Watson discusses the significance of quality testimonials over quantity. She emphasises the need for testimonials to tell a story, address potential client objections, and focus on the outcomes of the services provided.
Abby provides actionable strategies for encouraging clients to leave meaningful feed...
In this special episode celebrating the one-year anniversary of the Rockabye Revenue podcast, Abby Watson reflects on her journey, sharing key lessons learned about consistency, the power of personal storytelling, navigating self-doubt, and the importance of focusing on impact rather than numbers.
She emphasiSes the value of being visible in bu...
In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the evolution of the baby business industry, particularly the shift from in-person to online classes due to the pandemic.
She shares her personal journey of adapting to online teaching and explores the preferences of clients regarding online versus in-person services.
In this episode, Abby Watson addresses the challenges faced by time-poor mothers trying to balance business and family life.
She shares her personal experiences and offers actionable strategies to create sustainable income while being present for loved ones.
Abby emphasises the importance of routines, asking for help, and utilising technology to streamline tasks.
She encourages listeners to embrace their unique realities a...
In this episode of Rockabye Revenue, Abby Watson shares actionable strategies for making taster sessions more effective in the birth and baby industry.
She emphasises the importance of follow-up, simplifying content, building connections through storytelling, incorporating social proof, and making it easy for clients to book.
Abby encourages listeners to focus on the feelings they want to evoke in their audience and to create...
In this episode, Abby Watson shares her personal journey of selling her home and the valuable lessons learned about selling in business.
She discusses the emotional aspects of letting go of a beloved home, the importance of aligning decisions with personal values, and the difference between operating from a place of desperation versus detachment.
Abby emphasiSes the significance of finding the right fit in both home selling and bus...
In this engaging conversation, Abby Watson is joined by Emma Croghan, a midwife turned hypnobirthing teacher, about her journey in the birth and baby business.
Emma shares her experiences transitioning from midwifery to running her own business, the challenges she faced, and the importance of authenticity in marketing. They discuss the significance of building a supportive c...
In this episode, Abby Watson discusses the importance of raising prices in the hypnobirthing industry, emphasising that it is not about greed but about ensuring quality service and sustainability in business.
She shares her personal journey with pricing, the emotional challenges that come with it, and how proper pricing can enhance client engag...
In this engaging conversation, Abby Watson and Sophie discuss the journey of becoming a hypnobirthing teacher, the challenges faced, and the successes achieved.
Sophie shares her personal experiences with hypnobirthing, the fears she had before becoming a hypnobirthing teacher, her worries about not knowing enough about birth, her struggles with comparing herself to others a...
In this episode, Abby Watson discusses the importance of prioritising your business, especially for mothers balancing multiple responsibilities.
She emphasises the need to treat your business seriously, create boundaries, and recognise that motivation often comes from taking action.
Ab...
In this episode, Abby Watson shares her journey of becoming a successful hypnobirthing teacher and business owner, drawing parallels between her gardening experiences and her entrepreneurial mindset.
She emphasises the importance of setting reasonable goals, being obsessed with your passion, celebrating small wins, and learning from failures. A...
In this episode, Abby Watson shares her experiences and insights on hypnobirthing, the challenges of family travel, and the importance of defining personal goals in business.
She reflects on her recent trip to Loch Ness, highlighting the stress and difficulties faced while traveling with children, and emphasises the need to focus on what truly ...
In this episode of Rockabye Revenue, Abby Watson shares essential advice for entrepreneurs in the baby business industry.
She emphasises the importance of creating sustainable income while being present for family, offering actionable tips on marketing, client engagement, and the value of follow-up.
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In this episode, Abby Watson discusses the often overlooked but crucial skill of saying no in business.
She shares her personal experiences and insights on how saying no can lead to sustainable growth and success.
By evaluating opportunities carefully and understanding the implications of saying yes, entrepreneurs can focus on what truly matters ...
In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the challenges of seasonal slumps in the baby business industry and offers actionable strategies to make the most of these quiet periods.
She emphasises the importance of strengthening business foundations, nurturing audience relationships, and building future assets during ...
In this episode of Rockabye Revenue, Abby Watson discusses the common pitfalls that make it difficult for potential clients to book services in the birth and baby industry.
She emphasises the importance of simplifying the booking process, ensuring mobile-friendliness, and providing clear information about services.
...
In this episode, Abby Watson discusses the importance of heart-centered business practices in the baby industry, emphasising the need for personal connection and understanding in client interactions.
She shares her personal experiences with her children's challenges and how they relate to the broader systemic issues faced by parents. Abby highl...
In this episode, Abby Watson discusses the potential of running a hypnobirthing business without relying heavily on social media.
She emphasises that while social media is a popular marketing tool, it is not the only way to attract clients.
Abby shares insights on alternative marketing...
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