Sales Pipeline Radio
We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes
In this special episode of Sales Pipeline Radio from the Innovation Pavilion at Cvent CONNECT 2025, Matt spoke with Monika Martin, Manager, Marketing Operations at Baker Tilly.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and market...
In this special episode of Sales Pipeline Radio from the Innovation Pavilion at Cvent CONNECT 2025, Matt spoke with Megan Martin, VP of Marketing and Innovation at EMC Meetings & Events.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sa...
This week's show is entitled, "How to Cure a Sick Sales Pipeline" and my guest is Bill Dwoinen, the Chief Revenue Officer at Mural.
Tune in to learn:
- Why Go-to-Market orchestration is crucial for driving predictable sales pipelines.
- The difference between playbooks and systems and why a systematic approach matters.
- How to bridge the Go-to-Market Alignment Gap and improve collaboration within your teams.
In this special episode of Sales Pipeline Radio from the Innovation Pavilion at Cvent CONNECT 2025, Matt spoke with Jen Mangini Perry, Senior Director, Brand Storytelling, and Mark Correira, Director, Go-To-Market Technology at Workhuman.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes...
This week's show is entitled, "A Relationship and Values-Centric Approach to Selling" and my guest is Sal LoSauro, the new VP of Business Development & Pipeline Evangelist at Heinz Marketing!
Tune in to learn:
- The importance of aligning sales and marketing teams to work towards common goals and overcome challenges together.
- How empathy and confidence play crucial roles in B2B selling and building stronger client...
This week's show is entitled, "What's Next for Agents in Sales? Are They Here to Stay?"" and my guest is Abhijit Mitra, CEO at Outreach.
Tune in to learn:
- The role of agentic AI in enhancing sales productivity and standardizing methodologies.
- How AI-driven forecasting can deliver accurate insights and reduce surprises in sales outcomes.
- Why choosing a trusted platform partner is imperative for effective AI implement...
This week's show is entitled, "Best Practices for Driving Innovation in B2B (Let AI Agents Do The Work)"" and my guest is Anna Luo, EVP Customer Innovation & Marketing at Jivox.
Tune in to learn:
- The parallels between endurance athletes and performance marketers focusing on data-driven success.
- Why preparation and data are crucial ingredients for success in today’s B2B sales landscape.
- The role of AI in enhancin...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Helen Baptist, Chief Strategy and Market Officer at Lytho.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and market...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Kate Hammitt, CMO at Splash.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable adv...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Jim Williams, CMO at Uptempo.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable ad...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Kerry Penny, SVP, Global Head of Brand and Content at Valtech.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and ma...
This week's show is entitled, "Courageous Marketing: The B2B Marketer's Playbook for Career Success" and my guest is Udi Ledergor, Chief Evangelist at Gong.
Tune in to...
- Learn how to create memorable brand experiences and why they are crucial for lasting customer connections.
- Understand the balance of providing psychological safety and process accountability to inspire innovative marketing teams.
- Discover how to sh...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Veena Vadgama, Fractional CMO and Kate Long, Vice President, Marketing at Crunchbase.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightes...
This week's show is entitled, "Chewing Glass: Stories From an Early-Stage Entrepreneur" and my guest is Ben Henson, Co-Founder, CRO at Peel.
Tune in to learn:
- How to transition from a successful career in marketing to entrepreneurship and find your path.
- The role of AI in creating efficient marketing solutions and addressing unmet market needs.
- Strategies for maintaining balance in life and work, especially during t...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Latané Conant, Chief Revenue Officer at 6sense.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delive...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Ed Grossman, Chief Data Nerd at NavigateIQ.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Karen Budell, CMO at Totango.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable ad...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Sara Larsen, CMO, and Kaylee Haun, ABM Manager at Wolters Kluwer Health.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sa...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Lauren Daley, Director, Marketing Operations, and Jeremy Schwartz, Sr. Manager, Global Lead Management & Strategy at Palo Alto Networks.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 2...
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Nora O'Leary-Roseberry, Director, Digital Success and Leslie Smith, Manager, CS Operations at Conga.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt intervie...
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