In this engaging episode of SF Commercial Property Conversations with Bruce Bean, we sit down with Jeff Schween and his daughter Kelsey McCaffrey to talk shop—and legacy. Jeff brings over 35 years of real estate experience in Santa Rosa, including deep involvement in the post-2017 Tubbs Fire rebuild. Kelsey, a former educator and school principal, shares how her career pivot has brought fresh insights and tech-savvy innovation to the family business.
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