Bell’s Brewing is more than just a name—it’s a cornerstone of American craft beer. Founded in 1985 by Larry Bell in Kalamazoo, Michigan, what started as a humble homebrew supply shop evolved into one of the most influential breweries in the country.
From the bold, hop-forward bite of Two Hearted Ale to the rich, complex flavors of Hopslam and the cult-followed Oberon, Bell’s has shaped the craft beer landscape for nearly four decades. But Bell’s has never been just about the beer.
Deeply rooted in values of inclusivity and self-expression, the company has long fostered a culture where individuality is celebrated, making its taprooms and beer gardens a space for everyone to feel at home. That commitment, alongside their dedication to quality and innovation, solidified Bell’s as a leader in the craft brewing movement. Then, in 2021, everything changed.
Bell’s Brewing was acquired by Australian beverage giant Lion, a move that stirred both excitement and controversy among loyal fans. Would the independent, community-driven spirit of Bell’s remain intact? Or was this the beginning of an inevitable shift in identity?
As we raise a glass to the Bell’s we’ve always known, we’re left with one lingering question—can we still clink to the Bell’s of today?
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