Ever feel like content creation is running your business instead of supporting it?
If you’re tired of the endless cycle of new posts, new emails, and endless tweaking, this episode is for you.
Today, I'm breaking down how to simplify your content strategy with smart repurposing. We’re going to build out your content ecosystem so your message works harder without you having to create more.
Here’s what you’ll get from this episode:
- How to start with pillar content to set a strong foundation for everything you create.
- Repurposing strategies that fit your unique voice and connect with your audience on every platform.
- Customizing each piece so it speaks directly to your audience, whether they’re on Instagram, reading an email, or watching your videos.
I’ll walk you through a system that takes your core message and transforms it across platforms, giving you more reach without more stress.
This is all about staying consistent without stretching yourself thin, so your content genuinely resonates and grows your business.
Timestamps:- [00:01:00] Pillar Content: How to make your core content do the heavy lifting across multiple platforms.
- [00:03:00] Content Ecosystem Basics: The key to turning a single blog post, podcast, or video into several fresh, on-brand pieces for different platforms.
- [00:05:00] Smart Repurposing, Not Copying: Adapting your content to match each platform’s style so it always feels fresh.
- [00:07:00] Platform Customization: Making sure your message meets your audience where they are, with the right tone and format.
- [00:09:00] Action Steps: Your step-by-step plan to implement pillar content, repurpose with purpose, and streamline your approach.
Ready to stop feeling overwhelmed by content and start building a strategy that connects and converts?
>> Check out my free masterclass: Create Content for Your Dream Client. In just 25 minutes, I’ll show you how to organize your content around your customer journey to ensure every piece resonates and drives results. Grab your free spot now and start creating content that converts!
If you have any questions or need more guidance, leave me a voice note at jamiejohansson.com/answer. I’d love to help you out!
What's next?
>> Snag your FREE Guide: Batch 30-Days of Authentic Content for your business (+My FAVE AI Prompts!): https://jamie-johansson.mykajabi.com/authentic-content-fix
>> Watch the FREE MASTERCLASS: Creating Content for Your DREAM CLIENT, here: jamie-johansson.mykajabi.com/masterclass (Ps. This is NOT a webinar - but a 25-minute training taken straight from my paid Creative Content Fix Workshop that you'll love!)
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More of a visual person? Watch this episode + sub on YouTube, here: youtube.com/@officialjamiejohansson
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