Funding Journeys: From Searching to Sustaining

In this episode we learn from Hannah Brooman, Founder and CEO of InUnity and Hannah Escott CEO of Burlish Bike Park and Open Trail.    Through their experiences, our guests share funding and grant bid writing journeys; from initially starting small to securing ongoing project funding as their organisations evolved, and new opportunities emerged.   This episode offers several valuable tips, from being your own biggest cheerleader when pitching your project in the funding bid, to adjusting as projects progress.   Listen for more tips and shared best practice!  Links related to this episode:     We are providing some information relating to some of the external projects and support mentioned in this episode:   Funding - Active Herefordshire & Worcestershire   InUnity   Open Trail - Cycle Coaching & Forest School   Get Grants | Introductory Workshops 

Episode Transcript

Rich Hurst (00:05):
Rich, Hello and thanks for joining the active
best practice network presentedby active Herefordshire and
Worcestershire and hosted by me.Rich Hurst from gifted gab
productions. In this series,we've identified regional
partners to share commonchallenges and best practices
intended for professionals,communities and individuals

(00:29):
involved in tackling andsustaining change in the health
voluntary and community sectors,with a particular emphasis on
how physical activity andmovement can contribute to
prevention and recovery. Withthese podcasts, we're aiming to
support you, if you're dealingwith similar challenges, and

(00:50):
draw upon the knowledge ofexpertise we've got from
strategic projects right throughto grassroots projects all
across the two counties ofperiforshire and Worcestershire,
our podcasts will covereverything from community
engagement, social prescribing,positive aging, flood defenses,
physical activity, clinicalchampions, funding, integrated

(01:11):
care systems and vcsepartnership, working plus girls
engagement in sport. We releasea new episode every month, so
make sure you subscribe to benotified when a new one's out.
And if you could take time toreview the podcast, we'd really
appreciate it. So let's get onwith today's episode.

(01:34):
In this episode, we're talkingfunding journeys with Hannah
bruman, founder and CEO of inunity and Hannah Escott, CEO of
burlish Bike Park and opentrail, through their
experiences, they share theirfunding and grant bid winning
writing journeys from initiallystarting small to securing
ongoing project funding as theirorganizations evolved and new

(01:58):
opportunities emerged In theepisode, we're bringing you
several valuable tips, includingbeing your own biggest
cheerleader when pitching yourproject in the funding bid,
developing a template to addressfrequently asked questions from
funders, adjusting as projectsprogress, exploring various
types of funding sources andconcentrating on your

(02:19):
beneficiaries as well as the whoand why behind your project,
it's all to come with the twoHannahs, starting with Hannah
Escott telling us about herrole.

Hannah Escott (02:34):
Hi, Rich. I'm Hannah Escott. I am CEO for
charity open trail, and we alsorun Burleigh bike park as well.
So I founded it in 2016 andwe're all about using bikes to
develop young people's personaldevelopment, so building their
self esteem, their confidence,their resilience, their
independence, all throughgetting on bikes and just going

(02:55):
for it

Rich Hurst (02:56):
perfect. Hannah broomman, tell me about
yourself. Hi

Hannah Brooman (02:59):
rich. Hi Hannah. So my name is Hannah brewman.
I'm the founder and the CEO ofin unity, and we were set up
nearly 12 years ago now,actually, off the back of a
program that I was working oncalled positive futures, which
is about using sport for socialchange purposes. And it all came
from there. Really, perfect.Well,

Rich Hurst (03:19):
thank you very much for both being here. We're here
to talk about the challengesbehind getting funding. So I
suppose what I kind of want toknow, first off, Hannah Esper,
you can start me off on this andyour your funding journey, the
first time you ever had to gosourcing, looking for funding
for open trail, and how it went.

Hannah Escott (03:37):
So going back to 2016 my very first grant was 500
pounds from Jeff Hill limited.It's an electrical company in
stourbridge, has a lovely popcommunity development. And I was
so excited. That was my firstgrant, my first 500 pounds. And
I was committed to spend everypenny in the best way possible.
And I still am now witheverything that comes through.

(03:57):
And we did it. We had a greatkick off with that. And then it
went from being 500 to the nextone was 2000 that was postcode
lottery. And then we went to10,000 with National Lottery
awards for all and every stageof it was just developing open
trail a little bit further,delivering more projects,
working with more children, andjust expanding what we were
doing from day one.

Rich Hurst (04:17):
And where are you at now? With your your money, it's
been

Hannah Escott (04:20):
mental the last few years. So going into COVID,
we were on about 20,000 pound ayear coming out of COVID. So
2021 we managed to get to 40then before building bike park
in last year. In 2023 we're upto like 90,000 and now it's gone
sort of 300,000 plus. But mostof that has been developing the

(04:43):
bike park itself. So with280,000 of capital investment
gone straight into building thebike park.

Rich Hurst (04:48):
Okay, so some challenges there, Hannah B and A
B over there, tell me about yourfunding journey.

Unknown (04:54):
So slightly different from Hannah in the sense that I
was very lucky that. But I wentto a posh dinner once at the
House of Commons. And it wasaround the time that the
coalition government were goingto come into power, and some
Minister, I won't, I won't saytheir name, just sort of

(05:14):
basically encouraged me. I wasworking under a council at the
time, one of the London BoroughCouncils, and they said, Have
you ever considered taking yourproject out of the council and
running it as a socialenterprise or a charity? And I
was like, oh, no, are you tryingto tell me something? And so off
I went. So I was very lucky thatthe you know, I argued and wrote

(05:35):
a business case to the councilto let me go and find a charity
that would be happy to take meover, and I was lucky to be
tupid over with the grant aswell. And I'm not sure if we're
allowed to name them, but thatwas the active communities
network, because I was based inLondon at the time, fantastic
charity, and learned a lot fromthem, because I'd never worked

(05:56):
in the charitable sector at all,and from there, with a little
bit of guidance that was how mysort of charity developed,
really, they knew that one day Iwanted to go it alone, and they
also knew that I wanted to comeback to my native West Midlands
and start the charity, really,from here. So we're based in
Birmingham, by the way, and thatwas it. So I suppose my first

(06:17):
grant was probably from ahousing organization, and then
my first sort of small grant wasthe children in need, okay? And,
like Hannah, built and builtfrom there, really, yeah.

Rich Hurst (06:30):
And where, what stages are you at now within
Unity?

Unknown (06:33):
So we have kind of been sat for the last few years
around 200 to 250,000 poundturnover with a need that, you
know, how big do you want to go?Because I've seen many other
charities that have got too bigtoo soon, and we can sometimes
know what happens there. Sothat's where we're sitting at
the moment, with a good range ofgrants, you know, that come in

(06:54):
so and not too many capitalones, as is, mainly in revenue
funding. All right, okay,

Rich Hurst (06:58):
because there's, there's going to be a few
different terms and issues herethat we'll probably have to iron
probably have to iron out as wego through. So just maybe
explain to me the differencebetween those those types.
Hannah, you want to

Hannah Escott (07:09):
go, okay, so capital funding is on solid
physical items, so it could besmall things like basketballs,
adapted wheelchair bikes,helmets, things like that. What
can be big things like ashipping container, a building,
making a car park, things likethat. And then revenue funding

(07:30):
is more project based. It's lesstangible. So it's more like your
coach's time you administration,having software for your
computer, stuff like that thatkeeps the general projects
running. So open trail is verymuch revenue intensive, so we've
spent all the capital on thebikes. We've got enough bikes

(07:51):
keepers going, but it's thecoaches time to go out and
deliver, and it's putting fuelin the van to deliver the bikes,
that's the most of our costs.And then then the bike park,
very, very happy heavy capital,because we've got toilets, we've
got car park, we've got a cafe.So

Rich Hurst (08:05):
those that's a good explanation of how the two are
separate, because obviouslyanyone approaching this is going
to have to recognize that all ofthese things are going to come
out with them. So let me take itback to the start. Let me ask
you how daunting it is whenyou're trying to get funding for
a project.

Hannah Escott (08:20):
Yes, it's challenging. But, I mean, I've
put in one of my tips that Ithink you have to go in like an
American cheerleader. It's nogood doing the British you know,
too laid back, too less is more.You've got to go out there and
really sell yourself. And if youcan go for a run and get the
endorphins boost in first, or dowhatever it is that you want to

(08:42):
do, if you can get shouting andscreaming about what you love
and what is bringing the bestout of your charity, and get
that written on paper. Andthat's the hardest part. We've
all got these amazing ideas inour head and these amazing
stories what we do, but it'swriting them down. And I think
having that attitude of we arefantastic. And I'm gonna blow my
own trumpet and I'm gonna singmy heart out here, is way better

(09:05):
than sitting back and going,let's be very beige about all of
this and be very British.

Unknown (09:11):
And does that ring true? Oh yes, I completely
agree. And I mean, one littletip someone said to me once, I
think one of my earlier fundingbids, which was a big one I was
going for. And they read it onmy behalf, and it was, it was
all, please, please, may I haveor we would hope to do this. And
someone said, why are youwriting? We hope tell them you

(09:31):
will, do you know what I mean,like we will be doing this. And
then I went on, like, not quitean American cheerleader, course,
but some guy that sort of said,revert it. Sort of write your
funding bids as if you'vedelivered it. Think about three
years on what will I've done, sowrite it as if you've delivered
that project. Look at what wedid, not what we will do. And

(09:54):
actually, I always try and havethat in the back of my mind when
I'm sort of, you know, writingany funding bid. For 10 years
on. So yeah, it's daunting, butfind a friend happy to help
anyone and get them to read overit, someone that's been there,
done it and got the t shirt.That's what I'd recommend. And

Rich Hurst (10:13):
what about the scaling of what you're doing?
Because you've, you've obviouslytalked about the jump in amounts
as you've as you've gone over.What's that in the last eight
years or so. How do you keep ahandle on that? Or how do you
make sure that you are incontrol of that, as it were?
Maybe you're not. I

Hannah Escott (10:29):
don't think you can keep a hand on your growth.
I think you've just got to letthings grow naturally. And I
mean, I didn't know in 2016 thatin 2020 somebody's going to say,
here's a 16 acre woodland. Doyou want it like that? Is
completely unforecastable, soyou start off with a little
grant so wherever it is thatyou've come from, and then just
let it naturally happen. I thinkpeople get very focused on five

(10:51):
year and 10 year forecasts, andit's not something that you can
entirely do. It's good to have avision and obviously have your
mission and to aim forsomething, but you've got to let
things kind of ebb in and Ebbout and evolve with it, and then
your lifestyle is going tochange as well. You're going to
end up having more staff. Maybethe trends are going to change
like, who knew COVID was goingto happen? So there's a lot of

(11:13):
transformations that go, go on,go on along the journey. So
trying to say we want to get tothis much budget in this amount
of time just isn't practical.But

Rich Hurst (11:22):
isn't that necessary, when people need to
see growth plans, businessplans, is there a balance to be
had between the two?

Unknown (11:30):
I think so. Yeah. I mean, every funder will want to
see if you've obviously gotprevious accounts, or if not,
and you're in that sort of startoff position that they want to
see forecasts. But a forecast isliterally only a bit of paper
anyway, isn't it? We can't, youknow, dot the i's and cross the
T's too much at the start of ayear, or three years, whatever
you want to bid on. I agree withHannah, grow organically. Let it

(11:53):
come from the right places.Ultimately, we're out here to
support our beneficiaries,whoever that may be, whichever
organization you sit under, itisn't about turning over
millions and millions of pounds.If you turn over millions of
pounds, you've got to keep thatgoing and sustain it. And the
sustainability of these thingsis actually harder, sometimes

(12:13):
than the growing of them. So,you know, let it come. Let it
come naturally. And when thetime's right, and I agree with
Hannah, sometimes opportunitiesare presented to us when we're
least expecting them. On thatnote, I'd say take those you
know, they're the ones thatreally make the difference, and
they will come. They will come

Rich Hurst (12:37):
back to the chat with the two Hannahs shortly,
but we're just going to take abit of time out and remind you
about our previous episode inthis series about peer to peer
learning and the PAC movement.It was with Tony Martin, who is
a physical activity clinicalchampion PAC at the advanced
well being Research Center atSheffield Hallam University, and

(12:57):
also an associate lecturer ofmidwifery teaching BSc and MSc
level at the University ofWorcester. She shares how PAC
training can empower healthcareprofessionals to understand and
communicate the benefits ofincreasing physical activity to
improve health and well beingoutcomes. Now, she spoke about
delivering messages to patientsand client groups, and the focus

(13:18):
you need to put on how to do it?To get things to sink in, you

Toni Martin (13:22):
You deliver the message without lecturing
people. You don't tell a womanor a man or a patient you should
do this. You check out thatthey're ready to hear you first.
Would you like to hear this andthey are. Would you like to hear
a little bit more about it? Didyou know? Can you spend one
minute talking to you about tosay, No, you move away. Because

(13:43):
actually, it's not you. Youshouldn't, you shouldn't lecture
people. You shouldn't judgepeople feel judged enough as it
is, so it's, it's guiding peopleso that they are able to raise
the conversation with confidenceand step back. But come back to
it again, because people are indifferent parts of their cycle
of change where they're ready tostart thinking about and the
next time they might actually beready to do something about

(14:05):
that.

Rich Hurst (14:05):
Tony offers some great advice around
demonstrating the understandingof professional and patient
barriers. Her chat with me, plusother episodes are all available
now, so make sure you'resubscribed and check the feed to
go back and listen to themright. Let's get back to the
chat with the two Hannahs aboutfunding.
And as nice as that offer wasHannah how, how big a challenge

(14:29):
was it to see that through, putit in context a little bit, just
for people who don't know. So,so you were running open trail
to a point, and someone gave youa place to set up a bigger a
bigger ride path.

Hannah Escott (14:41):
That's right, yes, I had this charity. It's
middle of COVID. It's less than40,000 pound a year. And then
the person who had this landleft over from housing
development that's been Burleighdirt jumps for over 30 years,
very popular in the localcommunity, very well known by
the local cycling team. Hedidn't want it anymore, and just
said, what? Do you want it? Andit wasn't a formal facility at

(15:02):
all. He said, If you can make ita formal facility and take away
the risk that's currentlypresent, you can have it. And
naively, I thought, yeah, I'llget that done in four months, no
problem. And then I learnedabout planning permission and
heavy hitting, hardcorefundraising, all the community
engagement that was needed forit. I know what section two,

(15:23):
seven and eight and a, 184 is. Ididn't, didn't want to know
that. Didn't need to know thatI've had ecology reports, our
culturalist archeologists all inthat woodland. And it took me
two and a half years, which isactually really quick. So we've
gone from having this completelybare woodland with a few like
hand built dirt jumps in it tohaving seven proper mountain

(15:43):
bike trails that are all gradedfor different abilities. There's
wheelchair access, there's alittle community center, toilet
block, car park, it's got water,it's got electricity, it's got
the internet, it's a woodland.So all of that was really
complicated, and it was a bigthing to put on my shoulders,
and then it was dealing with allthe people saying, You're never
going to make it happen. This isimpossible, and they're actually

(16:04):
pushing it forward. And whatreally came out of it was the
community support that I got, asmuch as there's a few people
saying this isn't going tohappen. I mean, you get that on
like community Facebook pagesall the time. It was the support
of the children and thefamilies. And I was at a local
pump track and in Kidderminster,and a young boy said, When are
you going to build my bike park?And I was like, Yeah, this is

(16:26):
what it's all about. And thenwhen you have your Crowdfunder,
and a kid in school puts 20 quidof his Christmas money in your
crowdfund, and you're like, Thisis what we need. This is what
these kids really want. Andthat's all the back of your
needs. As much as I was doing 16hours a day trying to be my own
consultant, it was heavyhitting, but so worth it. Now,

Rich Hurst (16:44):
great question about drive Hannah. It is a very good
question, what about you?Where's yours come from?

Unknown (16:49):
I mean, I sort of went off to study sport, like lots of
us do at university. And it waswhilst I was at university that
I thought, hang on. I thinksports got the power to do a
little bit more than what I'vecome here to do, to be a PE
teacher, really. And when I fellinto my first job, because,
let's face it, lots of us fallinto it, and there'll be lots of

(17:11):
people here that have just sortof ended up in these positions,
I just suddenly realized that,yeah, bit like Nelson says, you
know, sport has the power tochange the world. And I was
working in inner city London,which is a very different
demographic to sort of, youknow, what people up here might
be, who they might be workingwith. And it was a, it was a

(17:34):
real eye opener. But I tell youwhat, it's tenacity that gets
you through these things, andresilience. I mean, that's the
big thing that what in Unitydoes as an organization anyway,
but you do really have topractice what you preach. And I
don't know if I'm allowed to saycertainly being a woman in what
is often a man's world, youknow, the sports sector, it is,

(17:56):
and I've had to sort of reallyfight to sort of get there, but
you almost have to go out andprove that you're worth it and
prove that you can do it. And Ithink again, I learned that
quite quick. Someone said,don't, don't just try and
overachieve too quick. Just goand do a good job. And then it
was just stopped coming to you,and sure as hell, suddenly,

(18:18):
yeah, the phones start ringing,asking you, rather than your
sort of, you know, trying tohook up the meetings or apply
for the grants, and suddenlyit's switched. So don't give up.
Keep those beneficiaries orwhatever it was that started you
off. Mine's the power of sportand what it can do in
communities. Still love it,yeah. So don't give up. Keep the

(18:39):
resilience and be tenacious.

Rich Hurst (18:41):
It's that. It's that there has to be if you're going
to do anything to do withfundraising, especially from a,
I suppose, a charity point ofview, you've got to believe in
100% revenue, because, like yousaid, the hours and what it
takes to just get that funding,get yourself in front of people
and, you know, move on. Yeah,

Hannah Escott (19:00):
I'd say as well on on what Hannah was saying
with growth, it's reallyimportant to know what your
objectives are and what youraims are, and stay true to those
because it's very easy in thegrowth journey to get sidelined
into something else and be like,hang on. Is this relating to
what actually my organization ishere to do? Yeah.

Unknown (19:17):
And also, everyone in the organization needs to be on
the same page, because sometimeswith smaller organizations, it's
down to one person, and almost,are they investing in Hannah, or
are they investing in in unity?And that's the question that
sometimes people started to ask.And yes, we're the front, you

(19:39):
know, the foreman of theorganization, and no one's got
the passion that I've got in myorganization. But if you can get
the right people to come on thejourney with you, to sort of
follow you and echo everythingyou're saying, that really,
really does help. Okay, so

Rich Hurst (19:56):
let's get into the nitty gritty of a little bit,
but when I got I'll come aroundto some. Those important key
tips for people in a tic. I justwant to get onto that idea of
the different organizations andthe different kind of people
that you have to approach whenfundraising, and if your
approach has to change for thosedifferent people.

Unknown (20:14):
Yes. Yes, it does. And you know, as years have gone on,
it's very different from when Ifirst started some 20 odd years
ago. So now, you know, I thinksince COVID, there was a lot of
big funders out there thatreally, you know, did a big
strategy, sort of, you know,revision and some good in the

(20:38):
sense that some funding isgetting a lot more flexible.
They are starting to understandthat invest in the organization
and the work will come. Becausewhat we find, I'm sure, what
Hannah finds, and lots of otherlisteners are finding, core
costs are really, really hard toget funded. Normally, when I go
on every fundraising course,it's the same thing. It's the

(21:00):
core costs. So some of the bigfunders have realized, since
COVID, is it more important tokeep an organization going with
good people in it? And they willcome up with the projects, and
they will find ways to findrevenue, funding to, you know,
fuel those projects. So look outfor those big funders and their
strategies. Really read thosestrategies as well, and find

(21:22):
them that align with you. Trynot to fit your objectives and
your charity with them. Don'ttry and put a square peg into a
round hole. So, but then thereare smaller ones that are coming
out and they like the video,sort of fundraisers. So, you
know, I've got someone in myteam loves to go out there. She
finds writing a funding bidreally, really hard. Could not

(21:45):
put it down on paper, put her infront of a camera, and she will
go and sell so, you know, lookaround for different ways of
funders. Lots of videotestimonials are great now, so
capture all that evidence as yougo along, which makes it a lot
easier when the funding comesout. Okay, so you've got it to
go and

Rich Hurst (22:04):
Hannah, what about the times when you're up against
the clock? Because I'm sure, I'msure it happens a lot. What
about trying to deal with thatidea of having to hit a deadline
for something

Hannah Escott (22:14):
I lie to myself that when the deadlines are
like, if the deadline is thefirst of May, it's actually the
25th of April, and I'm committedto that, because the last thing
you want to do when you'reapplying for funding is be
rushed off your feet lastminute, especially if you need
to get quotes together and casestudies together from a relevant
piece of work as well, and whenyou need to get your trustees on
board with this, that and theother, to actually sign off the
document, and then you neverknow what questions you're going

(22:36):
to have from the topic offundraisers, funders being
different. Sometimes you'll get,like, a trust fund where there's
no email address, you've justgot a postal address, you can't
actually talk to anybody. Andthen you've got, like, say,
National Lottery seven, track,water, Community Foundation and
others at that scale, wherethere's, there's somebody at the
end of email address, somebodyat the phone, like, if you've
got questions, because theirguidance is a little bit

(22:57):
confusing, or there's a littlehazy, like, you're crossing two
barriers between two sections oftheir funding agreement, then
you can actually talk to them,and that is a great way of, kind
of breaking the ice and gettinga better feel for what they want
from you as well and whatthey're looking for than if
you've got more of a cold front.But it's not to say not to go to
the ones that don't have thatmuch communication, because they
can be really solid and reallyhelpful once you've broken that

(23:19):
ice. And they've got to know whoyou are.

Rich Hurst (23:21):
Let's come on to some really important, useful
tips for anyone who is in thesame position as you were, as
you both were back in the daywhen you started out. Hannah e
first from an open trail pointof view, tell me what tips and
things you've learned along theway that you'd pass on.

Hannah Escott (23:37):
So my biggest dread is when you've got an
application form. It's eightpages long, and I'm super
enthusiastic to put down thename and the address and the
website, and then you go, ohgod, there's the first actual,
real question. And thenprocrastination has happened,
and it's all gone out thewindow. So during COVID, when
there was a lot of spare timegoing on, I made a template, so

(23:58):
I looked at every applicationthat I filled out and I saw
right, aims, objectives, isalways a question. What's your
project? Is always a question.How are you doing? Monitoring,
evaluation, what's yourgovernance? And they're very
much repeated. So I basicallymade a template so I can just
pretty much copy and paste andanswer into it, just to break
down that process. And thenthrough doing that, you're

(24:21):
realizing where you're repeatingyourself and what you need to
develop further, and also howyou've changed over time as
well. So I think making atemplate of questions are always
asked, and what your answergenerally always is, obviously,
you've got to adapt it every nowand then, so that the actual
task of completing the form is alot easier. And what

Rich Hurst (24:39):
about you from what you've what you've what you've
learned first along though, whattips would you give to people?
Um,

Unknown (24:44):
I'd say, look for different types of funding,
certainly around a county likeWorcestershire. So, you know,
I'm lucky that I'm working inBirmingham, and there's a lot
more money around to be honest.You know, we're in an inner
city, you know, huge levels ofdeprivation. Which,
unfortunately, a lot of thesefunds are often given on. So I

(25:04):
think what you need to do aroundhere, and I'm going to have to
start practicing what I preach,because we are in
Worcestershire, is I've saidhere, like, try and look at the
who and the why, rather than thehow. So sort of almost forget
about the sport bit for a start.Look at who you're trying to
attract engage into yourproject, whatever that project
may be, and the why of doing it.And it's the why that you really

(25:29):
have to focus on. It's thehardest bit to write. We can all
write what we want to do, howwe're going to do it, and then
suddenly someone goes, well, whyare you doing it? Oh, I don't
know. It just works. I don'tknow. So really get to know your
why, and I say that because wedo a lot of work with girls and
young women. So a lot of thefunding that we've had has never

(25:49):
been any kind of sportsconnection. It's been smaller
trusts and foundations that wantto fund women's work, empowering
women, whatever it is, DV aroundwomen, but you can still get
sport in there. Sport is, as Isaid, it's the best engagement
tool in my eyes, obviously. Soyou can get the sport in there,
but it is just the engagementtool. So don't get caught up on

(26:11):
the sport element. Try and lookelsewhere for your funds. Okay,
good. So

Hannah Escott (26:16):
on the topic, topic of different fundraising
crowd funders are really, reallyhard, but so worthwhile if you
need to demonstrate which iswhat a lot of funding groups
want at the minute is actualcommunity need for what you're
delivering. Like it's all verygood me waking up one day and
going, I want to start a cyclingcharity, but if the kids don't
want to cycle, why would I dothat? So it's about proving that

(26:39):
the community actually want whatyou're doing. And the
Crowdfunder was a great way ofshowing the amount of support,
raising money, giving back tothe community that put in
support, and also raisingawareness of what you actually
are. So even if your Crowdfunderwants to raise 10,000 pounds,
and you get that 10,000 pounds,everybody on your area now knows
who you are, because it's beenshared everywhere, and it's had

(27:01):
backing everywhere, and peopleare more invested in what you're
doing. So it's a really good wayto get down to the roots of your
community by saying, Can I havea tenner? And it feels like a
big ask, because you're justasking people for money, but
when you're going to give backso much more, which is fantastic
for capital project likeBurleigh bike park. If I wanted

(27:21):
them to pay for fuel to put inmy car, maybe they wouldn't be
so inclined to do it. Guys,thank

Rich Hurst (27:27):
you very much for joining. Thank you for sharing
your stories. Congratulations onwhere you've got to so far, and
from everybody who's listening,I'm sure they're really grateful
for just hearing your tips andthe insider stuff and those
things that you don'tnecessarily think about it until
you're in the thick of it. Yeah,that's where it comes. Yeah.
Thanks very much. Thanks

Hannah Escott (27:42):
Rich. Thanks.

Rich Hurst (27:45):
So our thanks to Hannah Escott and Hannah brewman
for their time and thoughts. Nowwe've added some links in the
show notes about theirrespective organizations, as
well as funding workshops. Ifyou want to find out more about
what active Herefordshire andWorcester should do, you can go
to their website which isactive, hw.co.uk, there's a new

(28:06):
episode of this podcast everymonth, so make sure you
subscribe and keep an eye onactive Herefordshire and
Worcestershire's social channelsfor details. For now, thanks for
listening, and we look forwardto welcoming you back into the
active best practice networkvery soon you.