Building A Lifestyle You Love – A Brand New Look for Stylish Living Property

In this episode of The Beespace Podcast, Jade sits down with an inspiring female entrepreneur with a "go big or go home" mindset, Emma Estill of Stylish Living.

Together they explore the brand evolution of Stylish Living over time, and how the latest rebrand is set to impact her business growth. Inspired by vintage Palm Springs and Beverly Hills, Emma’s new brand incorporates quirky patterns with an Ibizan boho organic twist. By blending elements like rattan and natural materials, with a strong playful colour palette, Emma (alongside Studio Kanda) has created a fresh and unique look that will definitely stand out in the property world!

In the episode, Emma shares her experience with:

• Going through two rebrands and the lessons learned

• Falling out of love with a brand that wasn't 100% connected to her vision

• The challenges of having a previous brand that was easy for others to imitate

• Recognising when a brand isn't working and the importance of taking the process of branding seriously

• Being a perfectionist with a busy schedule (and mind!), and how this can affect how you roll out your new brand

• The vision and story behind her latest rebrand

As they worked through the brand concept process together, on the Branding & Design Program, Jade and Emma discuss:

• The process of brand evolution and how businesses mature over time

• The significance of creating a unique, authentic brand that resonates

• Strategies for developing a distinctive brand that's difficult to imitate

• The connection between personal growth and brand development

• The importance of aligning your brand with your core values, vibe, and vision

• How to recognise when it's time for a rebrand

• The impact of a strong, authentic brand on business success

• How your brand and interiors might not be for everyone - but that’s absolutely okay!

Keep your ears peeled too, because Emma also reveals her upcoming collaboration with Mind charity, showcasing how successful brands can give back to the community and make a positive impact.

This episode is a must-listen for all entrepreneurs, small business owners, and property developers interested in building a lasting, authentic brand.

Want to talk more about branding, design, and creating super solid interior schemes? Get in touch with Jade now.