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March 11, 2025 56 mins

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Is AI really going to transform e-commerce, or is it just another overhyped tech trend? DTC Jacob joins Richie and Joe to share why he believes we're on the cusp of an 'e-commerce renaissance' powered by AI. Drawing from his experience as Director of AI at Common Thread Collective, Jacob delivers practical advice on how to start implementing AI in your business today. You'll discover which AI models work best for different tasks, how to craft effective prompts that deliver consistent results, and the three most impactful AI workflows Jacob has seen transform e-commerce operations. Whether you're an AI skeptic or enthusiast, this episode provides the strategic roadmap you need to stay competitive in the rapidly evolving e-commerce landscape.

TIMESTAMPS

(02:48) Introduction 

(04:00) Jacob's Journey into AI and E-commerce 

(06:30) How AI changes inventory management 

(15:45) Exploring Different AI Models 

(21:05) Practical Uses of AI for E-commerce Operators 

(32:42) Future Organizational Structures with AI 

(34:42) Personalized AI Models for Employees 

(39:00) Practical AI Applications and Work Flows in Business 

(44:36) Advanced AI Copywriting Techniques 

(47:00) Effective Prompt Engineering 

(56:09) Conclusion and Contact Information

Follow Jacob ⁠https://x.com/dtcjacob⁠

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Follow Richie (⁠⁠X⁠⁠ | ⁠⁠LinkedIn⁠⁠) and Joe (⁠⁠X⁠⁠ | ⁠⁠LinkedIn⁠⁠) for more e-commerce insights and to join the conversation.

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