How can your company find the one thing it is destined to be great at? In this focused Brief, we distill the simple but profound framework of the Hedgehog Concept from Jim Collins's Good to Great. Our hosts quickly explain the three intersecting circles that a great company must understand: what you are deeply passionate about, what you can be the best in the world at, and what drives your economic engine. You will learn why a deep, almost simplistic understanding of these three circles is the key to creating a winning strategy. In just a few minutes, you’ll have a powerful tool for finding clarity and focus for your own business or career.
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