Mastering Goal Setting: Turn Objectives into Achievable Milestones for Business Growth

Welcome to another episode of The Business Growth Podcast, where we empower business owners to create ethical, sustainable growth that impacts both you and your team positively. I’m your host, Chris Hallett, and in today’s episode, I’m diving into the crucial topic of goal setting and achieving in a way that can truly transform your approach to growth.

In this episode, I break down the key difference between goals and objectives. While objectives are often written as future hopes—something to achieve later—goals, like in sports, are binary. Either you've hit them, or you haven’t. I explain how focusing on goals as immediate, clear outcomes provides greater clarity and motivation.

We also dive into the power of aligning your conscious and unconscious minds. Your conscious mind sets the goal, but it's your unconscious mind that drives the action, like the crew on a ship following orders. Getting the two to work together can make a massive difference in reaching your goals.

Throughout the episode, I highlight common goal-setting pitfalls such as vague language, setting goals for others, or setting goals that are too small. I offer tips on how to overcome these barriers by being specific, setting big personal goals, and ensuring you have a clear goal-achieving process in place.

Key takeaways:

• Understand the difference between goals and objectives.
• Align your conscious and unconscious minds to drive goal achievement.
• Avoid vague language; be specific and clear with your goals.
• Set big, personal goals that excite and motivate you.
• Develop a clear process for both setting and achieving your goals.

Be sure to subscribe to The Business Growth Podcast on Apple or Spotify, leave a review, and share with a friend. Let’s continue growing your business together!

Find more insights and a free eBook on goal setting at wavecommsgroup.co.uk.