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September 5, 2025 32 mins

In this premier episode of CFOIQ, host Andrew Zezas sits down with Dan Crumb, Executive Vice President and CFO of the Kansas City Chiefs, to unveil how the Super Bowl champions build and maintain their winning culture both on and off the field. Crumb reveals the Chiefs’ innovative approaches to enhancing the fan experience through technology investments, from cashless transactions and WiFi upgrades to specialized tailgate districts, while sharing his disciplined financial philosophy that prioritizes operational funding over debt. Discover how the Chiefs are capitalizing on emerging revenue streams through international expansion and streaming platforms, all while maintaining pricing strategies that deliver value to their loyal fan base. Crumb also offers valuable insights on talent development, describing how the Chiefs have created a performance-minded culture where staff can grow from interns to executives—mirroring the championship excellence displayed on the field. Don’t miss this exclusive look into the financial leadership behind one of sports’ most successful franchises.

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