Personal branding expert Rachel Matos, Founder and CEO of Refined Media Group shares with us tips on branding, from starting from scratch to revamping your brand.
Do you know your “why” for your messaging and the importance of consistency and clarity? When was the last time you did a digital clean up?
And what does “authenticity” really mean, anyway?
We use the evolution of Michelle Obama’s personal brand as examples of how to pivot for different stages.
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