In this episode of The Cost Codes Show, Knowify CEO and co-founder Marc Visent joins Knowify Head of Content, Ryan Gilmore, to unpack what it really means to lead like a CEO in the construction industry. From his unique journey from law to software, Marc shares valuable lessons on leadership, hiring, transparency, and balancing vision with day-to-day execution. Whether you're growing a team or modernizing your operations, Marc offers actionable strategies that any construction business owner can apply today.
Key highlights:
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Marc’s transition from lawyer to SaaS CEO, and what trade contractors can learn from it
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Why clearly defining your business vision is step one (and how to do it)
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How to hire and retain great people by focusing on culture fit, not just talent
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Building a culture of accountability through radical transparency
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Real-world advice for overcoming resistance to tech adoption
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One action every business owner should take this week to improve their business
🔧 Don’t forget to grab your free Contractor Assessment & Action Plan to identify key areas of improvement in your operations: https://knowify.com/contractor-assessment/
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