The Creative Drive Audio Podcast

What does it take to turn a passion project into one of the most influential automotive brands in the world?

In this episode of The Creative Drive, Taro Koki sits down with Brian Scotto, co-founder of Hoonigan and one of the masterminds behind Ken Block's rise from rally driver to global icon. Brian shares never-before-heard stories about meeting Ken Block, the creation of the original Gymkhana video, the accidental discovery of Yo...

What makes Liberty Walk one of the most influential brands in automotive culture?

In this episode of Creative Drive, Liberty Walk founder Wataru Kato shares the philosophy that transformed a small Japanese tuning shop into a global movement. From preserving car culture and inspiring younger generations to creating a community built around passion, Kato explains why Liberty Walk has always been about more than modified cars.

We disc...

NFL linebacker Eric Kendricks joins The Creative Drive to talk about his lifelong obsession with cars, from Fox Body Mustangs, Porsche GT3 RSs and Honda CRXs to why more NFL players are getting deep into automotive culture.

In this episode:

Growing up as a real car enthusiast before the NFL Learning to work on project cars himself Why 90s cars are undervalued right now NFL players and drifting culture Social media, authenticity, an...

From calling Vaughn Gittin Jr. “Mr. Plow” after a full-send collision to breaking down what really separates drivers, creators, and brands—this is an unfiltered episode of the Creative Drive with Formula Drift emcee, Jarod DeAnda. 

We get into iconic moments, behind-the-scenes stories from Formula Drift, and what it actually takes to stand out in a world where everyone’s chasing attention.

Jarod has bee...

In this episode of Creative Drive, we sit down with Mazen Fawaz, Chief Strategy Officer at Singer Vehicle Design—the company redefining what a Porsche can be.

Singer is certainly not about horsepower, lap times, or chasing records. It’s about something far more obsessive: beauty, craftsmanship, and the driving experience.

Our host Taro Koki and Maz speak about..

What actually makes a Singer different Why they don’...

In this special episode of Creative Drive, we sit down with Tatsuru Ichishima, the founder of Spoon Sports — one of the most iconic names in the world of Honda tuning and JDM car culture.

Ichishima-san started SPOON in 1988 with a simple philosophy: make Honda cars faster without sacrificing reliability. What began as grassroots racing and homemade parts eventually became a globally respected tuning brand known for its distin...

In this episode of the Creative Drive, we talk with Mickey Andrade about finally entering the Skyline world after years of admiration, starting not with an R34, but with an R32 — and how a business acquisition helped kickstart a serious JDM collection.

We dive into:

• The surreal feeling of seeing R34s legally in the U.S. • Starting a Skyline journey with the R32 • Why every car in the collection is white • The influence of J...

Zack Klapman, co-host of The Smoking Tire and host of the RACER Creator Awards, joins The Creative Drive podcast to talk all things cars, moving to LA from Colorado to be on TV and the evolution of automotive content.

In this episode, Zack shares:

How his writing and podcasting career prepared him to host shows and tackle press cars How Tom Segura helped triple their revenue Interviewing Steve Dinan, Gale Banks and Jerry Seinfeld W...

Director Luke Huxham joins Creative Drive for a wide-ranging conversation shaped by nearly two decades living and working in Japan. From street drifting and underground scenes to large-scale cultural events, Luke shares an insider’s view of how Japanese car culture has evolved—and why it’s far from fading.

The episode digs into Luke’s path through automotive filmmaking, documenting builders and drivers, and...

Fresh off her monumental win of the 2025 Women in Motorsports MX-5 Cup Scholarship, 19-year-old Charlotte Traynor joins The Creative Drive podcast from the PRI Show!

Charlotte opens up about her unconventional journey into racing—from a family of pilots to a competitive gymnast—and the moment she knew a race car was her calling. She details how a chance encounter led her to the Mazda MX-5 Cup, a highly competitive and s...

Join us on Creative Drive as we sit down with Shea Holbrook, owner of BSI Racing and star of the Amazon series First to the Finish. Shea opens up about the raw, behind-the-scenes reality of professional motorsports, the challenges and rewards of being a female team owner, and the journey of creating a team that develops the next generation of talent.

From her surprise call to Daytona to candid moments in the MX-5 Cup paddock, Shea ...

Stuntwoman. Drifter. Formula DRIFT Prospe competitor. Content creator. Zandara Zee Kennedy has done it all—and she’s just getting started.

From jumping off buildings in blockbuster movies like Deadpool and X-Men to mastering precision drifting on tracks across North America, Zee shares her journey of taking risks, chasing her passion, and building a career in stunts and motorsports. In this episode of Creative Drive, we...

Host Taro Koki from the Creative Drive sits down with creative polymath Rod Chong — filmmaker, agency leader, ex-Need for Speed creative director, and partner at Race Service — for a deep, inspiring conversation on creativity, AI, motorsports, and building world-class teams. Rod shares the story of his winding creative journey: from art school to music videos, into video-game culture, to launching the globally influenti...

Learn more: awards.racer.com  https://offers.racer.com/subscribe for RACER+ and magazine offer! The Creative Drive Podcast: Inside the F1 Movie with Erich Joiner — Racing, Filmmaking & Coffee Culture**

On this episode of *The Creative Drive*, we sit down with **Erich Joiner** — acclaimed commercial director, race car driver, car collector, and founder of Goodboybob Coffee — for an incredible conversation ...

Auto shows are evolving — and the LA Auto Show might be leading the charge. In this episode, we sit down with David Fortin, VP of Marketing for the LA Auto Show and Automobility LA, to talk about why the RACER Creator Awards is a perfect fit for the LA Auto Show and how car culture is shifting from static displays to full-blown cultural experiences.

From influencer collaborations and immersive experiences to live content and ...

Rock crawling champion, Monster Jam driver, and YouTube host Nicole Johnson has done it all — literally. She’s flipped, caught fire, and driven off 12-foot cliffs, all in pursuit of mastering every machine she can get her hands on.

In this episode of Creative Drive, Nicole joins host Taro Koki to talk about her fearless off-road career, the transition from competition to content creation, and her hit YouTube series http...

Dustin Williams is one of the most recognized creators in the JDM and automotive scene, but his story starts far from Tokyo’s mountains and Fuji Speedway. From growing up in Mississippi and considering a career in law enforcement, to taking the leap into content creation and eventually building his dream R34 GT-R in Japan, Dustin’s journey is all about passion, persistence, and chasing what feels impossible.

In this epi...

From the underground streets of SoCal to the global stage, RJ de Vera has been at the heart of tuner culture’s biggest moments. In this episode of The Creative Drive, we dive into his journey from shaping Super Street magazine, to consulting on the original Fast & Furious, to influencing the industry at SEMA and Meguiar’s. RJ shares untold stories, behind-the-scenes insights, and how tuner culture went mainstream. T...

Le Mans class winner and TV host Justin Bell joins Creative Drive to share stories from racing at a high level and making the transition to media. From winning on the track to co-hosting with Tommy Kendall, Justin reveals what it takes to bring personality, humor, and insider knowledge to motorsports coverage.

0:00 Justin Bell Intro 02:00 Formula 1 podcast, Drive to Wynn is on it's 3rd year and going strong.  07:30 Justin Bell...