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May 22, 2025 91 mins

AI can boost your business. But can you trust it?

In this episode of The Due Diligence Show, Adam and Luke dive into the messy middle of AI adoption: the promise of productivity versus the pitfalls of trust. From hallucinated news links to offshoring 2.0, we explore where automation works, where it breaks, and why “just use AI” isn’t a strategy.

 

You’ll hear:

– Real-world use cases in customer support, marketing, and engineering

– Where LLMs are delivering value — and where they’re faking it

– The shift from outsourcing to AI-sourcing

– What deepfakes, bias, and black box decisions mean for your brand

– Who owns the output — and who gets blamed when it fails

 

Whether you’re automating workflows, coaching sales teams, or just trying to debug an AI assistant that’s too confident, this episode is a must-listen for anyone navigating AI in the enterprise.

 

🎧 Also available on YouTube and ThoughtSourceConsulting.com

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