Trust used to be your quiet advantage. In 2025, it is the whole game. In this session, we unpack why employee trust is dipping, where leadership credibility breaks, and a practical plan to rebuild it without the corporate varnish.
You will learn • What the latest data says about trust in employers • The gap between leaders saying “we trust people” and employees actually feeling trusted • Remote work, surveillance and productivity paranoia • Why layoffs during record profits wreck credibility • A simple rebuild playbook you can start this quarter
Chapters 00:00 Welcome and housekeeping 04:25 Speaker intros 08:05 The data: trust trends and the trust gap 16:11 Remote work, productivity belief gap and surveillance 24:47 Who feels it most: income and discrimination concerns 30:08 AI and early careers 35:58 Why trust matters: attrition and performance 41:28 How to rebuild trust: the practical playbook 56:00 Managing reviews and reputation outside-in 59:00 Wrap and resources
Links • Watch the full video on YouTube: https://youtu.be/7VbMwi2imE4 • Download the white paper on EBN (free for subscribers): https://employerbranding.news/the-trust-recession-is-here-what-employer-brands-need-to-do-now/#white-paper • Read more at Employer Branding News: https://www.employerbranding.news/
Speakers • Mike Parsons, CEO at Fathom. Writes weekly for Employer Branding News on trust, culture and performance. • Celeste Sirin, Founder and CEO at Employer Branding Africa. Host of the EBA Leadership Spotlight series.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.