In this episode Kelly Russell, benefit auctioneer and author of "The Book on Fundraising Auctions," discusses current fundraising trends and strategies. Kelly stresses early planning as the biggest success factor. For revenue maximization, Kelly insists every event must include a paddle raise with pre-committed gifts to build momentum. Compelling storytelling delivered through short, respectful programs forms the foundation of successful giving, since donors invest both money and valuable time. Successful events require engaging expert partners early, proper donor stewardship, clear mission-solution messaging, and compelling storytelling delivered through momentum-building programs that respect donors' investments.
Kelly and hosts Kristin and Sam also kick off ticketing for Elevate—The Fundraising Event Conference. Join us!
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This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Greater Giving: https://go.greatergiving.com
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Instagram: https://www.instagram.com/swaimstrategies/
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Instagram: https://www.instagram.com/swaimstrategies/
Kelly Russell
LinkedIn: https://www.linkedin.com/in/kelly-russell-bb026750/
| RESOURCES |
Book Consulting Time with Sam and Kristin: https://swaimstrategies.com/solutions/#consulting
Learn More About Elevate and the Elevate Conference for Your Fundraising Events: https://swaimstrategies.com/elevate-conference/
Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Connect with The AV Department: https://theavdept.com/
Connect with Swaim Strategies: https://swaimstrategies.com
Connect with Artisan Auctions: https://www.artisanauctions.com/
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