The Fundraisinglens Podcast
Welcome to The Fundraising Lens — the podcast where fundraising gets brought into focus. Hosted by Greg Potent, each episode explores the stories, strategies, triumphs, and tough lessons behind the world of philanthropy and nonprofit leadership. From capital campaigns and donor psychology to board governance, storytelling, digital fundraising, and sector trends, The Fundraising Lens features candid conversations with fundraisers, CEOs, creatives, consultants, and changemakers from Australia and around the globe. Every guest brings their own lens to the sector: the campaigns that soared 🚀, the ideas that flopped spectacularly 💥, and the insights that reshaped how they think about generosity and impact. Whether you’re a new or seasoned fundraiser, a nonprofit leader, or simply curious about what inspires people to give, this podcast offers practical ideas, fresh perspectives, and the occasional beautifully chaotic fundraising confession. Because fundraising isn’t just about asking for money. It’s about people, purpose, and the stories that connect them. 🎧
Episodes
What happens when you’re raising money in Australia for people and projects on the other side of the world?
In Episode 3 of The Fundraising Lens, Greg Potent speaks with Idan Goldberger, CEO of Australian Friends of Sheba Medical Centre, about the opportunities and challenges of international fundraising.
They explore how fundraisers build trust with donors when the impact is happening overseas, the importance of ...
The Fundraising Lens – Rachael Lance
What does it really take to be a great fundraiser?
In this episode of The Fundraising Lens, Greg Potent sits down with Rachael Lance, an experienced fundraising leader whose career has included Marie Curie Cancer Care, Make-A-Wish Australia, the Leukaemia Foundation and WWF Australia, where she is Head of Supporter ...
What does the future of fundraising look like across Australia and New Zealand? And how do we build a stronger, more trusted, and more influential fundraising profession?
In the very first episode of The Fundraising Lens, host Greg Potent sits down with Katherine Raskob, CEO of the Fundraising Institute Australasia, for an insightful conversation about the state of the sector and where it's headed.
With more than 25 years of experi...
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