In this episode of The Kids’ Podcast Podcast, hosts Lindsay Patterson and Ira Singerman break down everything you need to know about distribution for kids' podcasts.
They compare the complexity of film and TV distribution with the flexibility of podcasting, then walk you through the three essential steps for getting your kids podcast out into the world. Whether you’re launching your first episode or thinking long-term about YouTube and discovery, this episode demystifies the backend so you can focus on what matters: reaching your audience.
The TL;DL (Too Long; Didn’t Listen) is at 21:43
Takeaways:
- Podcast distribution is radically simple. Compared to TV/film, uploading and distributing a podcast takes just a few steps—no gatekeepers required.
- Choose a podcast host wisely. Options like Podbean, Buzzsprout, and Acast offer affordable, indie-friendly services with different monetization and analytics features.
- RSS feeds are the backbone. Once you have one, your podcast can syndicate automatically to Apple, Spotify, and beyond.
- Metadata matters. Choosing the right category and labeling content correctly is crucial for discoverability and brand integrity—especially with kids content.
- Start with a trailer. Uploading a short teaser episode helps lock in your RSS feed, plant your podcast flag, and build discoverability.
- Leverage tools like Pod.link. These make it easier to share your show across platforms and reach more diverse audiences.
- YouTube is emerging. Hosts increasingly allow podcast distribution to YouTube, which can be part of a broader visibility strategy.
Get In Touch
- Send us your questions: kidspodcastpodcast@gmail.com
- Visit our website: thekidspodcast.com
- Join the conversation: Connect with us on LinkedIn (Lindsay Patterson and Ira Singerman!)
- Produced and Hosted by: Lindsay Patterson and Ira Singerman
- A co-production of: Tumble Media, LLC and Hero Complex Entertainment, LLC
- Theme Music: Composed by Marshall Escamilla (Tumble Media)
Follow, rate, and review The Kids' Podcast Podcast wherever you listen to podcasts.
#kidsaudio #kidspodcasts #podcastproduction #childrensmedia #brandstrategy #audiofirst #IPdevelopment #podcastmarketing
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