When Patrick Harders and Damien Sanchez started Sterling Lighting, they weren’t following a blueprint — they were building one from scratch. In this episode, Patrick sits down with Damien to share the story behind the man who helped shape Sterling into the trusted name it is today.
Damien talks about his path from wildland firefighter to firefighter-EMT to entrepreneur, and how a few bold decisions — and a lot of lessons learned the hard way — led to the creation of a lighting company built by professionals, for professionals. They dive into what it really took to risk everything, why Sterling took a different path from the start, and how the right systems and processes made the difference between just surviving and truly building something that lasts.
This conversation isn’t just about business — it’s about betting on yourself, pushing through the unknown, and creating a company that stands for something real.
Listen in and get an inside look at the journey, the grit, and the mindset that built Sterling Lighting.
Get in the game with Sterling at: www.sterling-lighting.com
#TheLightingCoach #PatrickHarders #SystemsAndProcesses #SterlingLighting #LightingThatLasts #BuiltByProsForPros #OutdoorLighting #LightingBusiness #ProLighting
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