In this forward-looking episode, we unpack one of the biggest shifts in modern marketing: the convergence of digital and physical experiences—aka “phygital.” Tune in to learn:
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🔄 What “phygital” really means and why it's not just a buzzword but a strategic must-have for 2025
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🎥 The rise of AI-powered video production: How small businesses now compete with big brands through affordable, high-quality content creation
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📱 Short-form and vertical video dominance: Why mobile-first isn't optional—and how to win with scroll-stopping content
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🎮 Interactive video engagement: Turning viewers into participants with embedded links, quizzes, polls, and real-time feedback
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🛍️ Social commerce trends: Shoppable videos and livestream shopping are turning content into conversions like never before
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🌐 Real-world phygital examples: From smart fitting rooms to AR in furniture shopping—real case studies you can learn from
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📊 Measuring phygital success: What KPIs to track, from engagement and conversion to sentiment and satisfaction
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🤖 Emerging tech to watch: Gesture-based interfaces, VR storefronts, and AI-driven hyper-personalization
📈 Whether you’re a marketer, retailer, or entrepreneur, this episode will show you how to future-proof your business by embracing phygital strategy.
👉 Listen now and learn how Mixed Media Ventures helps brands blend physical and digital for breakthrough results.
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