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October 9, 2024 39 mins

In this episode of the Mostro Podcast, host Kim Bingham dives into the world of storytelling in the music tech industry with Tristra Yeager, the Chief Strategy Officer at Rock Paper Scissors, a PR powerhouse in the sector. Join us as we explore what it means to be an "unboring storyteller" in a landscape where technology and creativity collide. Tristra shares her unique approach to crafting compelling narratives that resonate with audiences, the evolving role of PR in music tech, and how her passion for storytelling shapes her strategy at Rock Paper Scissors. Whether you're a music industry professional, a tech enthusiast, or simply someone who loves a good story, this conversation is packed with insights and inspiration. Tune in to discover the art of engaging storytelling in a way you've never heard before!

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