Episode Transcript
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(00:09):
Hello, I'm Karen Quatromoni,
Director of Public Relations forObject Management Group, OMG.
Welcome to our OMG podcast series. At OMG,
we're known for driving industrystandards and building tech communities.
Today's podcast will featurethree of our tech communities,
the Object Management GroupStandards Development organization.
(00:31):
OMG SDO is a global openmembership nonprofit consortium.
Our members collaborate to crafttechnology standards that offer value to a
diverse range of vertical industries.Our Digital Twin Consortium, DTC,
drives awareness and accelerates theadoption and development of digital twin
enabling technology.
And the Augmented Reality forEnterprise Alliance, or AREA,
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is a global nonprofitorganization dedicated to the
adoption of AR-enabled enterprise systems.
We are here today with Gan Wang,
Vice President Systems EngineeringEcosystem at Dassault Systèmes.
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Bill Hoffman,
OMG CEO and Chairman will leadtoday's podcast session. Bill?
Hey, thanks Karen. Hey Gan,thanks for joining us today.
Maybe you could start and justintroduce yourself and give us a little
background on Dassault.
Yeah, happy to. First and foremost,thank you for this opportunity.
(01:35):
Thank you for inviting me to this podcast.
So I'm Gang Wang,
I the Vice President forSystem Engineering Ecosystem at
Dassault Systèmes. In that role,
I help to shape and executethe system engineering
strategy of the company
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and really trying to promote
the MBSE and digitaltransformation practices in the
industry and help to facilitate
collaborations among theindustry leaders in this
community.
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As some of you may know,
Dassault Systeèmes is aglobal technology provider.
We help to provide tools for organizations
and end users to to represent the virtual
worlds for the realworld and the real world
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experiences, right? We have
solutions organizing 12 different brands.
They service
12 different industry segmentswhere we provide tailored
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solutions to answer the challengesin those industry segments.
And so we're very
proud member of the OMGcommunity is because
the technologies and the standardization
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that OMG represents isparticularly important to us
and in our mission,
not only we want to make sure thatour solutions are standard compliant
and stay in the forefront of technology,
but we also want to contribute to the
common knowledge and the know-howin the community. And this is the
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reason that we are part of OMG family.
That's great.
And I have to tell you thatDassault's participation,
you didn't mention it,
but you are on the board of directorsfor the Object Management Group and you
were also on the steeringcommittee for the area.
You also have a bunch of staffthat very involved in many,
(04:10):
many efforts around allthree of our communities,
and obviously your well-known name,
many of our members are your customersand they actually use your solutions.
Could you talk a little bit about thelatest developments in the area of digital
transformation and sowhat you guys are doing?
Sure. We'll be happy to Bill.
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So recently our company leadership
has presented a new 2040 vision
of a generative economy,
and as a result of that,they laid out a new
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technology roadmap andthe solution strategy,
which is known as a 3D universe.
So what is a 3D universe?
It is a combination ofmodeling and simulation
techniques with realworld evidence and data.
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On the one hand, on the other hand,
it is AI generated contents.
The combination of that presents a new
solution to tackle the new challenges
in the march to thegenerative economy. In 2040,
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it really embeds multiple generativetechnologies in the core 3D
experience platform that's inthe central of our company's
offering.
It provides a safe and secureenvironment to connect multiple
digital twins and virtual twins,
but at the same time use the real data
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from the design belt and the useof the real systems to train the
AI agents, which enrichesthe knowledge base. Right?
So central to 3D Universe solution,
we introduced this newset of AI based services.
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It fundamentally consistswith two pillars.
One is a generative experience,
so that's an experience that'snot only generated by human
operators, engineers or users, et cetera,
but also generated by AI is the
combination of the bothcontents that provides this
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new brand new experienceback to the stakeholders.
On the other hand,
the second pillar is whatwe call virtual companions,
right? These are the AI based agents.
They help the engineers, the operators,
and the designers in their daily
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work to help. It's a team concept.
Your team is not only human operators,
but also the AI assistance,the two of them.
It would dramaticallychange the way we work.
It is only as ask you a questionthough, is the 3D universe,
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is that the industrial metaverse?
Yes, absolutely.
This is only the solutionreally to shape in the
industrial metaverse, right?
Okay.
The focus of these solutions is an
experience exactly in linewith the industrial metaverse.
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It focuses on experience,
what we call the virtual twin experience,
and we want to offer this with these two
fundamental technologies,generative experiences,
and the virtual companion.
We offer that as a serviceto enterprises and businesses
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to the users to empowerthe industrial metaverse.
Wow. Is this stuff shipping?
The stuff is,
we're talking about thisas a fundamental change.
It's a revolutionary changein technology and in solutions
is coming.
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The early capabilities are in
the test environment.
As we continuously developmore advanced features,
our users is going to start to see them to
utilize them as we go in time.
(09:03):
Boy, that's leverage.
Yes. And so with
the virtual 20 experience as a service,
what people can get is theycan not only can get industry
specific experiences, bein an automotive industry,
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transportation and mobility,
or in aerospace or inthe infrastructure or
in medical field.
You get a tailored experiencefor that particular field.
But at the same time,
the customer can createtheir own experiences
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really to solve theirown specific problems,
answer their unique challenges.
Very interesting.
Yeah.
You expect to see somethingdelivered to the market in the next
12 to 24 month, for example.Give you some examples, right?
So what about if you have,let's say, ai, virtual
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virtual companion tohelp you to digest large
quantity of unstructured data.
That might be historicaldata documentation or maybe
regulations, governmentregulations, laws, right.
Huge amount of data.The AI would help to digest and
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analyze that, synthesizethe highlights for you.
If you have a complexsystem model near and close
to our hearts as a first time user,
you can use your virtual companion.
It will help you to really give you aquick summary of this model is about what
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is the highlight, what's the purpose,what problem is trying to solve?
What are the issues based on
the needs you have? It'llgive you that quick summary.
Think about nowadays, if a new engineer,
new model comes along,
it will probably take days if not weeks,
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to fully understand something thatwas developed previously. Right?
Also,
as our developmentenvironment gets very complex,
what about your virtual companionwould teach you the native
apps, the technology andthe IT environment you use?
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It helps you to say,
this is the kind of tools that you needand they already have to solve this
problem. What
about as you create a new concept,
design a new product,
the virtual companion gave youdifferent suggestions and ideas
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and say, have you considered this?Give you different design alternatives.
Not only that,
it will help you to create thattrace space to help you to conduct
trace studies based onthe criteria layout.
It will give you the bestsolutions based on the trace
space,Powerful things. These are tremendous.
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It's truly amazing.
And having decades in the industryand having worked in AI back in the
late eighties watchingwhat's going on now,
particularly with companies like whatyou're doing with what Dassault is doing
and rolling out, it justliterally blows the mind.
That's right. It blows my mindfor sure. Right? Yep, absolutely.
(12:53):
So you guys are involved ina bunch of stuff with us.
How do you help bring this visionto the membership, the strategy?
How do we get this into the real world?
Yeah, yeah.
I think our involvement and collaboration
with the OMG Digital TwinConsortium and the area
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is very central to realize this vision,
to realizing this visionas we move forward with the
3D Universe solution,like I said in particular,
the standards that OMG manages
develops.
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It's very important casein point SysML v2 is now
verge of being approved and published.
We're working very hard.
We're working very hard to develop the PT
magic implementation of SysML v2. In fact,
we already have a smallbut a rapidly growing
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community of customers in ourso-called early experience program
to try out to test our newsolution implementation.
And it's very popular thatpeople signed up very, very,
very quickly.
And SysML v2 would not only
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change the way that we model today as
the current to help to improvethe current MBSE practice,
but the fundamental somatics builds is
really enables the adoption of AI
technology that isprobably in the long term,
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most significant. Wewant to be part of this.
We want to be an activeparticipant, a contributor, right?
Digital Twin Consortium where we have
a company have,
in many cases where we work with ourcustomers on different type of digital
points or virtual points,
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we want to be able to sharethose with the members
in the consortium and interchange
ideas and share best practices and help
the industry to really movethat technology forward
much faster.
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Well,
I would tell you that Dassault hasbeen a leading driver within all
three of our communities,
and we very much appreciate allthe work you and your staffs have
all put in. Just to finish up,
besides joining OMG,
what advice do you have for companiesjust starting out with digital
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transformation? A couple pointers.
Yeah, very good.
I would say first andforemost, get involved
and get involved because the
field of technology that we'reinvolved in changes very fast.
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You cannot be getting too comfortable.
You think that if youlearn from the textbook,
you'll be okay that day.Those days are over.
So what you want to do isreally to get involved.
Get involved now to get together with the
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best brightest mind inthis particular field.
And that's where the OMGcommunity garners that
kind of environment, that kind of people
interchange, learn fromthem, get inspired,
tell them about your challenges.
Chances are they probablyhave something very similar.
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They have probably tackled the problem.
That's almost like theproblems you're having, right?
So first and foremost, get involved,
join these consortiums,
sign up to working groups,
get hooked on one issue to start off with,
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and you'll find that you benefitand your vision will expand,
your interest will expand,
and you'll be a lot more empowered.
Excellent, excellent. Any final thoughts?
I think, Bill,
I want to say this is a veryimportant community to us.
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I think to the industry andOMG is doing a great job
and really championing some of the leading
technologies, but also
in sort of
the governance for some ofthe very important standards
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in this field.
I want to make sure thatwe can, as a company,
we tend to think we'rethe technology leader.
We want to work with you hand inhand. We want to support your mission,
and that's in the benefit of both of us.
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That's great. And I'll tell you,
I think the next few years aregoing to be just tremendous.
Yes.
Awesome. Thank you, Gan.
Thank you. Thank you, Bill.