In this episode of the Payback Pod, Joel Williams, Chief Commercial Officer at ChaChing, dives deep into the world of e-commerce with Pedro Ramos, a highly skilled and experienced marketing professional boasting 15 years in performance media and e-commerce.
Pedro's extensive portfolio includes collaborations with industry giants such as Microsoft, Unilever, Sainsbury’s, Specsavers, SAP, Philips, and Mercedes-Benz. Currently leading e-commerce and media-focused teams at prominent media agencies, Pedro also lends his expertise as a Digital Board Advisor for fashion industry startups.
Key Discussion Points:
Pedro outlines the fundamental elements necessary for a robust e-commerce strategy. The conversation delves into essential metrics for assessing e-commerce performance and mistakes businesses make in their digital marketing efforts. Later, Joel and Pedro explore emerging trends such as live shopping, the rise of influencers, and the integration of new technologies. To wrap up the episode, Pedro shares his top tips for advertisers looking to navigate the challenges and opportunities in 2024
Links and Resources:
Connect with Pedro Ramos on LinkedIn: https://www.linkedin.com/in/pedroramos1987/
Learn more about ChaChing: https://www.chaching.me/
Subscribe & Follow:
Subscribe to the Payback Pod on your favorite podcast platform.
Follow us on social media for updates and exclusive content:
ChaChing For Business on Instagram: https://www.instagram.com/chachingforbusiness?igsh=MTdkdHJmYXc1NjJ2dg==
ChaChing for Business on LinkedIn: https://www.linkedin.com/company/83153863/admin/feed/posts/
Feedback & Questions:
We’d love to hear from you! Send your questions and feedback to yuliya.stancheva@chaching.me
Host: Joel Williams
Producer: Yuliya Stancheva
Guest: Pedro Ramos
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.